Rouge & Blanc

This place is so cute and really organized — great wine selection with all the types labeled for easy picking. This is way better than I was expecting for a wine and liquor store in this area.
The men working there were so nice and friendly and even gave my dog a treat! will be back!

My neighborhood liquor store. Nice people, interesting tastings, good selection, good prices, and they’re dog friendly!

This is truly one of the best wine stores in Manhattan– Not sure how anyone in Stuytown survived before it opened. They offer the best selection of all types and prices of wine and you will always leave the store feeling happy. The staff is extremely knowledgeable, helpful and attentive. They always know what I am looking for and i have never been unhappy with any of my selections. The wine is great, prices are great (10% discount for stuytown residents) and the staff is great! it is a Win Win! The energy in the store is also a major plus as these guys genuinely enjoy and are great at what they do…
also great hours!!!
Check it out–
Tracey B– StuyTown

Love this place!
When I lived in Stuytown, this was me and my girlfriends’ go-​to wine store every week for affordable reds, whites, and roses. The selection is great and the entire store has fantastic prices (10% discount if you lived in Stuytown and always some sort of deal going on with rose/​wine!). The owner, Dean, is also super nice and helpful, always offering free samples and great recommendations. Another added bonus is definitely the free delivery — which was always quick and reliable. :)

This is my favorite liquor store in the area! The men that work here are so friendly. They are always willing to help me find a wine that I will like and are constantly getting new wines to try.
If you live in stuy town, there is a 10% discount.
They also have free delivery, which always arrives in what feels like seconds (I live a few blocks away). You can also choose to save your address and credit card information, along with an account of the wines you usually order, making it so easy to buy from here. I love this place!

The measure of customer service is how someone responds when something doesn’t go right. I’ve been a pretty regular customer of this place since they opened — — and noticed that they weren’t the friendliest or most helpful but I like to support neighborhood places so I kept going back, no big deal. But when I picked up a nice bottle of wine and got home to find that the cork had disintegrated, I called the owner he was completely rude to me. I live right around the corner and asked him if he would please deliver another bottle since there were two of them in the store and he told me that it was about 10 minutes too late they had stopped doing deliveries a few minutes earlier. And if I wanted a new bottle I could come in and get it and then he hung up the phone on me. When I got to the store he gave me a vintage that is two years younger — — so a cheaper wine. And completely his loss because I am hosting a dinner party this weekend for a large group and my budget is $ 100-​$ 120/​bottle.
It’s how we treat each other that counts and if I can give my business to someplace that makes peoples days brighter and that goes the extra mile for good customers, that’s what I’ll be doing.

I can’t believe this place doesn’t have 5 stars across the board! We recently moved to Stuy Town and probably come here once a week. Basically, any time I’m cooking dinner and we want wine, my husband runs around the corner to get a recommendation on what to pair with it. The guys who run it, Dean and Coby, are super helpful, and they have been spot on in recommending great wines, while also taking into account what we like and our price point. They give a 10% off discount on wine for PCVST residents, which is awesome, and their prices are just really good overall. They seem really honest too, not trying to upsell you to something more expensive. In fact, I was in there tonight and they actually down-​sold me on some bourbon I was looking at — I was holding a bottle of Bulleit, and Coby showed me another brand that he said was better, and it happened to be a few dollars cheaper! They just really want their customers to be happy and enjoy their purchase.
The store is also really nice looking and pleasant to be in, which is something I appreciate. I hate going into wine stores that are cramped with dusty bottles everywhere. Rouge & Blanc is very clean and they display the wines nicely, so it’s easy to find what you’re looking for, or fun to just browse.
As if all of that wasn’t enough to keep us coming back for more, they also deliver (which I will definitely keep in mind this winter) and keep an account for you, so you can remember what you bought and liked. I freaking love this place and am so happy that it’s our wine store!

Rude. Seriously though, just plain rude. Also THE «PCVST RESIDENT DISCOUNT» IS TOTAL BOGUS!.. I guess they just expect you to trust them and not notice that you’ve been charged full price. There are so many great wine shops in the city, don’t waste your money at this one.

Rouge & Blanc is a welcome addition to 1^st Ave. The managers/​owners and staff are lovely. We’ve been introduced to some great new wines. We’re big red kind of people. They’re always able to find something perfect in our price range and have not disappointed yet. The generous discount to Stuy residents + delivery is super. We’ve been out of the city for the past two tastings, so fingers crossed we’ll make the next one. Thanks guys!
Update: Have to kick this up to 5 stars from 4. Was just wrapping up non-​stop guests from the past 3 weeks and getting ready to take down our recycles. As I sorted through the empty wine bottles, I was amazed. We have enjoyed so many great wines thanks to Rouge and Blanc. Thanks for knowing our palettes, recognizing us when we come in, and recommending some fabulous reds. Thanks for also pushing us out of our comfort zone and getting us into some amazing new varietals and some of the best white wine I’ve drank. Here’s to another great year with R&B helping us to celebrate all along the way.

Love this place. The owner is so helpful, and if a wine is out-​of-​stock, he-​ll call you when it comes to the store. Great prices, great service. About the Stuy Town discount, I received it on the non discounted wines.

I really really love this place! I have been going here since it opened and have always been totally wowed –not only by the delicious wines and prices– but by the amazing service and kind people who work there.
Someone posted that he didn’t get the Stuy Town discount — I have always gotten the discounts! (Only the wines «on sale» don’t get the extra discount which is posted at register.) There is also a huge discount on the cases of wine. This is really the best deal around!
This wine store also has wonderful wine and cheese parties… It’s really an awesome place run by super nice people! It’s the best wine store around!

When this place opened I was excited to have a wine shop so close to home. That excitement didn’t last long, after bottle after bottle of awful wine came home with me. Maybe I chose badly the first 4 times, I thought. So I gave it another chance, even though I’ve never had such bad luck at other wine shops. Did I ask for recommendations? Occasionally, but several times the shopkeeper was way to busy chatting, once to a cool music dude, once to a bubbly student. After lingering a while waiting for him to acknowledge my presence I decided just to help myself, so I stuck to what I know we like, Gavi, Pinot Grigio, Sancerres, reasonably priced Roses. All barely passable. The rose we cooked with and then dumped down the drain.
The one star I gave them is for New Year’s Eve, when I needed a last minute bottle of cheap bad champagne for a tradition with a friend. They were open at 11:45, so I was impressed. And the champagne perfectly fit the bill. Cheap. Bad. If that’s what you’re looking for this is the place to go!

a bit shady. they clearly advertise a 10% discount if you show your Stuytown id, but they don’t actually give it, even after you show your id. ask for a receipt.
they obviously don’t know Stuytown if they think this kind of business behavior will fly.

Would you look at this — a new wine and spirits store in Stuy Town conveniently located along my walk home from the office. Score!
Since this spot is new they seem to have slashed the prices on a ton of great wines. I was in the mood for an Argentinean Malbec and I was directed to the Simonassi. Apparently it’s a super limited production — 1,000 cases per year. For the unknowing, that’s a remarkably small amount of wine to produce, so when I saw the price at just $ 12.99, I had to snap up a bottle.
Had some great banter with the shop keeps at Rouge & Blanc as well. They even recommended a few restaurants in the ‘hood where this bottle of wine would be best paired up. Going the extra mile!