European Wax Center

PIA=Goddess. She did my Brazilian so quick and it was close to painless. Not only does she know what she’s doing, she has an amazing presence and is warm and extremely personable. I highly recommend her!

Parking, hard wax, lenient late policy and understanding management. As good as it gets? Pretty much.

First eyebrow wax was free and good. Went in a 2^nd time for eyebrow and bikini. I felt very pressured into buying a package deal. I didn’t like how much they were trying to up-​sell me on various packages, before I even got the service. I also felt judged for not wanting a full Brazilian for half off instead of just the regular bikini line. I also felt judged for not getting my bikini wax done regularly. Basically I felt judged and pressured into spending more money constantly during the 15 minutes I was there, even though I dropped $ 78 for my services. Also very violent bikini wax, I felt like the girl just wanted me out. Rushed and pushy are the words the come to mind about my experience. I do like the result, hence the 3 stars rather than lower. I won’t come back, though.

I will never get a wax anywhere besides European Wax Center! The girls are also so nice and accommodating. I’ve been going consistently for 2+ years now. Started in Chicago and moved to San Francisco so now I go here at the Geary location. I just got a wax done by Ariana and she was SO fast and eased the pain so much. Highly recommend her! She also gave me multiple tips and ways to decrease my ingrowns. :)

Mel is awesome. She makes sure that you’re comfortable while making it pain-​less as possible. She is friendly and professional. While talking to her, I relax. And although she stays engaged in the conversation, she is always paying attention to your body relaxing when she needs it to be. She shows you her skills effortlessly, if you allow her to work her magic. Following my first visit w/​her, I knew I’d be her returning client. I always look forward to my next session. Ask for Mel!

ASK FOR MEL! She’s the real MVP, she saved my life by shaping my brows for prom. Also, she’s super friendly and a great conversationalist. Mel if you’re reading this, thank you so much!

Natalie is new to this center and I just have to say that you are all so lucky! She waxed me when she worked in Brea and I love her! She’s wonderful and knows what she is doing. She’s also become a great friend because she takes the time to get to know me every time I went in to wax with her. Nothing was ever awkward or painful and even though there is a 15 minute time period for her to wax me, she never made me feel rushed and would never send me on my way until she had gotten every hair. She’s also great with my brows and is super knowledgeable about skin care. When I found out she was moving I was so sad. So definitely try her out! Miss you Natalie! :)

Okay this is embarrassing but I need to represent. because this is one of my favorite businesses ever. I’m a huge fan of EWC. I’ve gone to quite a few locations and every time I’m greeted with incredibly talented professionals. This place really knows what they’re doing.
Before I discovered EWC, I was getting my waxings at salons. These sessions would take anywhere from 30m to an hour, and would be painful, awkward, and slow. The dreaded countdown to pain… the $ 70+ price-​tag. and altogether a slow experience where they desperately try to make you as comfortable as possible by going… even slower.
Never again. I literally refuse to go anywhere but EWC. Thankfully they are in every city I ever lived. This one is far away from my apartment in SF but it doesn’t matter because EWC delivers something you just can’t find anywhere else.
I go in for full Brazilian wax and you may not believe this but I swear it’s true. They are 100% PAIN FREE, and they take only 10min! Granted, I’ve been doing this for years. but I never thought I could have a pain free wax. Only at EWC. The type of wax they use mixed with the way they divvy up the areas to be waxed, and the quick, perfect motion they use to rip the wax off. it all adds up to a painless wax. As if that wasn’t enough. every waxer I’ve ever had is just plain cool, I actually enjoy chatting with them. and I’m not usually a chatty person.
My favorite waxer at this location is Alex, but you literally can’t go wrong, everyone at any EWC is well trained and generally awesome.

This must be slightly pricier than most other European Wax Centers since I booked a service that was listed as $ 40 on the site and I got charged $ 45 walking out. Being super chatty and talkative must be a part of their protocol as an overall distraction. It’s ok, they make a painful and embarrassingly awkward monthly errand quick… I mean about ten minutes quick.

I’ve officially had my third wax here with the same technician. She’s amazing, she’s super friendly, and she always remembers to tell me to breathe. Every time I come back I leave feeling much better about myself and looking much better.
I recommend using the slow it products, the ingrown hair serum, and the exfoliate. They are a bit pricey but you can get a discount if you buy them together. I have noticed since my first wax that not only is the hair easier to remove, but it’s also softer and lighter. As a person of color with coarse and thick hair, these are miracle items.
I definitely will be coming back again in the recommended 4 weeks!

Today was my first visit at European Wax Center and I am blown away by my experience. From booking, to check in, to service to check out — all incredible service.
I saw Taylor for a Brazilian and she was so efficient and knowledgable. She made the process so comfortable and i will definitely become a regular client of hers.
Thanks so much you guys! You killed it!

So I use to go to EWC in South City near Tanforan for my Brazilians. They were OK the waxers were friendly but I would always have patches of hair left and ingrown (I know TMI, but as a woman looking for places that does a good Brazilian I would like honesty, so there it is LOL) and I hated that, I’m paying for these services I would expect it to be completely gone, Also they alway rushed wasn’t feeling that either. The front desk were OK not so friendly.
So unto San Francisco EWC I decided to check them out since I live in SF not so far from them. I just went there on a whim and thats how I met Josie. Josie is AMAZING. She takes her time, Im completely hairless and no ingrown. She keeps my mind occupied, I totally get incoherent while shes ripping me apart LOL. Josie is actually really gentle and super nice. The front desk staff are amazing!

I came across this place because it’s super close to my house and a couple friends recommended it to me. I have to say I am very impressed. EWC is very clean, professional and friendly. Each time I’ve been I always request Ashley C. I am very particular with my eye brows and hate when waxers take to much off. Ashley really listens to what I want and does it right the first time.
So if you’re looking for a great place to get a quick wax, definitely check out European Wax Center and be sure to request Ashley!

Honestly, I don’t know where to start. I’ll just say that these ladies know what they’re doing.
I take my wax services pretty seriously. Meaning it takes a lot for me to trust you and your waxing abilities. But if you do a good job, I will remain forever loyal. lol It seems silly but the results speak for themselves.
Before I started coming here, I would go to THREE different places just for wax services. Certain places did brows really well but their Brazilians were terrible. Other places left my underarms really smooth but my legs would be all patchy!
After all this time, I finally took my friends word for it and made my appointment. By the end of the phone call I had a really good feeling about this place.
The ladies up front are adorable! They are very thorough and informed me of all my options and what to expect.
I went into my session and my life changed forever! I ALWAYS see Carol. That’s my girl! She teaches me so much about my skin, makes sure I’m comfortable, and gives me an easy regimen to follow throughout the weeks until I see her again.
Overall, I love love love this place! They’re clean, friendly, really close to my place, and the results are always flawless!

The first time I came here, I had a terrible experience. You can read my previous review, but I will not mention those things here. One of the staff members called me and genuinely apologized for my experience and did everything in her power to make the situation right. I had a few passes left to use and so came back again anyways.
Pia was assigned my aesthetician, and she was absolutely wonderful. She was conversational and fun — I will totally request her in the future for my waxes. I know this is a relatively new location, and they have improved so much since my first visit. Or maybe I was just in bad mood that day. Anyways, I appreciate how willing they are to keep trying and make their customers happy with top-​notch service.

I really wanted to love this place. Instead, I felt like I was at a fast food restaurant where the attendant Taylor continually went on and on and on about the superior products. After our fast food paced wax job, she placed the products in front of me and assumed I wanted to purchased said products. Taylor went on again repeating the exact same spiel she said during my service. I asked her to stop selling. I wasn’t interested and voiced this, irritated. The front desk staff just rang in my purchase and also assumed I wanted the products. I had to again repeat I didn’t like the hard sell tactics.
I asked that management be passed my message, please stop pushing hard sell tactics. It’s a turnoff. I am reluctant to come back, I don’t want to hear any more about your products.

Downgrading to two stars bc one of my eyelids is totally scratched up! Ugh where are my sunglasses…
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Not a great experience. More like 2.5 stars. After carefully combing through the Unilocal reviews, I booked online an eyebrow wax with Josie. I showed up 6 min before my appt and was called in by Arianne/​Arianna (?). Not who I wanted but her eyebrows looked good so I was hopeful.
She’s perfectly nice but my eyebrows are not. My uneven and straggly eyebrows remain slightly uneven and straggly. Maybe it was because I said I wanted to keep them on the thicker side? It seemed like she did more tweezing than waxing. And the first two times she showed me the result, I had to ask for more hairs taken off before I simply just gave up and said they were fine.
Later on the street, I noticed I had several rogue hairs left on my eyelids and forehead as well as wax that must have dripped into my hair. Plus one eyelid was throbbing with pain and noticeably red as well.

It pains me to write this but I have to! This is a nice new location in the city. However, the girl who did my wax was in a hurry. I noticed her buzzer went off for her next client while she was just about to start on my brows and she suddenly started to rush the job. What usually is at least a 30minute session for me at the Culver City location (really great over there by the way!) was between 5−7minutes tops over here. My eyebrows turned out to be really uneven and one thinner than I usually like it, which is so unfortunate since I will be part of a really special wedding next week and there’s just no time to fix it without using some heavy makeup when I prefer it being more natural :/​
I still don’t know if it’s worth giving it another try, maybe once more but after I hopefully read better reviews in a couple of months or so.
2 stars for cleanliness and a friendly staff in the front!

I’ve been going to European Wax Center for over 5 years now and usually go to the Southbay (El Paseo de Saratoga in San Jose) even thought I live here in SF. I was looking on Unilocal and saw that the SF location has finally opened and gave it a try!
I got a brazilian. My waxer left alot of stray hairs, and didnt ask/​use a tweezer either for any other area to get the shorter hairs. I like Eruropean Wax Centers because they are professional, clean and their wax is way better than the soft wax that everyone is used to, but dont want to spend $$ money then go home and do the job myself.
FYI: The SF location’s services are a bit more expensive then the other locations (I guess bc SF is just more expensive).

I’ve been going to European Wax Center for 5 years now and this was my first wax at this location. I’ve been to salons in Davis, LA, Daly City, and now SF. I’ve had a good quality waxing experience with everyone.
However, I’m getting tired of some specialists being very pushy with the products. I usually mention that I’m a regular early on in hopes on not getting a sales pitch, but it still happens too often, including during my first visit at this center.
Additionally, I was uncomfortable with my last specialist in this salon. Waxing is an expensive choice and I sometimes shave. This specialist was very disapproving of me ever shaving and spent a good portion of the appointment scolding me like a child for it.