URBO Loft

We actually came here for an event for chocolate and liqueur tastings, it was such a lovely event. the atmosphere was very nice along with the ambiance. I would love to come here to try another one of these tastings.

LOVED Urbo loft! Was celebrating my birthday in NYC over the weekend with my parents and headed up to the Loft after dinner down in the Kitchens. Our waiter, Mugs, personally brought us up to the bar hisself and got us seated. The bartender came over immediately and got us set up with their happy hour special, Rusty Nails!
The drinks were incredible (I could have totally had two… okay maybe three), but I settled for my one and enjoyed the nice atmosphere. Warm and cozy, this place does not disappoint!

Overall i think this place wont last; its a busy area filled with american and european customers that are ready to spend money but only on fast service, big portions of food, fun loud environment and some New York experience.
In return I had at least 8 people serving me and my mom, portions were small even though pretty and tasty, forget the drinking it would break my bank.
I go out a lot, but when I want to spend my zoo dollars I go someplace else not 8^th ave and 42^nd.
This was mostly for my mom who is a tourist and enjoys seeing taxi cabs outside the dining window.
I felt like this restaurant belongs in a village or upper east side.
If they were to keep it the way it is I would cut down on personnel and have a jazz band or something every evening. So at least I don’t feel as bad for spending $ 180 on apps, main course and 2 glasses of champagne. Small portions!!! Omg can’t stress it enough :((

Urbo Loft was an interesting experience. On a last minute whim we decided to have dinner after work with a group of 5. Could not get reservations anywhere good on a Thursday night so we took a chance with a new place. Urbo Loft had just opened a few weeks ago and is positioning itself as high end fine dining.
Décor/​Ambiance is 5 stars. As nice as it gets! They spent some real money here in both the main dining room and the kitchen. Multi-​million kitchen!
Service was super attentive and eager. It is a larger place by fine dining standards and was probably not more than one third occupied. At times is seemed wait and kitchen staff outnumbered guests 2 to 1. Everyone seemed to have something to prove and was making the extra effort. We certainly appreciated that. We all quickly put our Time Square location «worries» to rest.
Menu: Here we ran into the first little snag. The menu which online reads like a typical appetizer, main dish and desert setup turns out to be more along the lines of tapas. It was made clear to us that you had to order more like 2 appetizers and 2 main dishes (or 3 and 1) + desert to have a full dining experience. This means the price just doubled and the standard of performance had to be at least one Michelin star tasting menu experience. Expect food to run about $ 100 per person + tip and tax. That is fine, but it puts it into the top 20 – 30 restaurant tasting menu range. (Usually 5 – 7 courses) We did ask if there was a tasting menu and that lead to some confusion by the staff. («Let me check if we are doing that.») So we just ordered off the menu.
Overall we came away with a good sampling of the food. We each ordered 4 dishes and among the 5 of us covered a lot of the menu.
The Food: Our picks: Chorizo Agnolotti. I did not personally try this one but it looked great and got rave reviews. I had the wild mushroom gnocchi and although not the best looking dish it was fantastic. Yellowfin Tuna Foie Grass — I would recommend. It has great plating but is not even close in quality to similar concepts at Le Bernardin. I think another crudo fish dish was a hit. On the desert side I liked to Coconut Panna Cotta. The big hit was the Dark Chocolate dish. It had a nice unexpected crunch. Both great plating (I think others on Unilocal took great pictures)
Unfortunately that was it. We had way too many misses for this to be a top dining experience. The wagyu beef was seriously disappointing. Looked overcooked and was dry. Never had anything with wagyu in the name be dry before. Total miss on a top ingredient. (Two people ordered it and they both came out the same) The Duck was a mess. The picture does it justice. It was just a dark mush. No crisp, no texture, no contrast. Pork dish was bland. Blue Fish looked uninspiring. Everything had flowers on it to try to make up for a lack of visual contrast! Now I like edible flowers but this felt forced and overdone.
Now again service was great. They really want to know our thoughts and I hope we shared them in a constructive way. My Duck was on the house and they gave us 3 free deserts. Still the bill with wine, tax and tip for 5 was $ 1,000 or $ 200 per person. I’m not budget sensitive when it comes to food. But I hate to spend good money on mediocre food. Given the low attendance and therefore calm kitchen I can’t understand how the head chef is not personally managing every dish that leaves his kitchen. There was just too much that should not have been served. A simple visual alone should have stopped it.
If they turn it around and get past these growing pains I’ll return for another try. Note the lighting on the pictures was primarily on our table and was actually not that bad in person.

Service was excellent. Décor is very pretty. I had the Kale bisque as appetizer. I wasn’t convince when i saw the presentation of the bisque (sorry, next time i will snap a picture of it). It reminded me of those green juice in the cleansing diet. But it was absolutely delicious. Especially when it was paired with the meshed shrimp. I had Swordfish Belly as my main course. It was so delicious. The sauce of the dish compliment the fish perfectly. My friend had the Atlantic Bluefish. Never had bluefish before but I love it. The sauce reminded me of Thai green curry (although the ingredients have nothing to do with it). Some of you may find the portion not big enough. For me, with the appetizer, it was the perfect portion.
Not sure why this place is pretty quiet on a Friday night. They deserve a full house. I guess it is still fairly new.
By the way, I had been to Urbo Kitchens too. I love them both. Next time I gotta try the coffee at Urbo Grind…

I went here with my husband, sister and brother in law after going to the theatre. The food is as unique as it is delicious. Our waiter was wonderful, he provided insight into the dishes and made recommendations. We didn’t feel rushed and wound up ordering a second round of desserts just because we wanted to try more. The portions were not huge, which I prefer because I hate leaving the table feeling like a stuffed pig! Overall we were very satisfied and eating here was a great end to an incredible day!

What a nice surprise in the middle of hustle and bustle of the Times Square. Take the stairs or the elevator to the second floor of the Urbo dining complete and you leave all the noise and crowds behind to enjoy a delicious meal in peace.
With an open kitchen sending out delicious dishes to the comfortably spaced dining room and the separate bar/​lounge area, you can choose to go for a full meal or drinks and snacks. Either way you will have an amazing time at those brand new place.
Service is only second to the quality and taste of the dishes listed in the menu. Nice selection of vegetable, seafood and meat dishes offer a dish for every taste. Wine selection is somewhat limited but there are still very good bottles for every budget. Sommelier is ready to answer any questions about the wines or recommend a bottle or a glass with your food.
Try the fluke, lamb neck or the octopus for starters and the wagyu, pork chop, lamb loin, gnocchi, blue fish or the parpadelle for mains.
Additional Dessert menu and coffee/​tea menu offers great options to finish your meal.
As a plus if you sit by the open kitchen you can experience how well this place functions. Good job Urbo Loft team, well done.