Zia Green Chile Company

I love smorgasburg and all the unique food you can get there, but the Zia Green Chile Company is especially unique. Their food is so great, I can’t believe I’ve never had green chile before!!! Every time I go to smorg now I get something from the zia tent. you can tell these guys are really passionate about what they do and care about good quality food.

I can only comment on Zia’s roasted green chiles, Hatch Valley green chiles — and they are TERRIFIC! We got hooked on green chiles when we toured New Mexico last spring, and googling around, I found Nate & company. Never quite made it out to Brooklyn, but when they came uptown to Central Park a week or so ago, I ordered my very own batch. I don’t think I’d realized before then that they actually roast those chiles right there, fresh! I brought home about 5 lbs of steaming hot, very fragrant, roasted green chiles, and they are DELICIOUS!
Now I know that I MUST make it to Smorgasburg one of these days, so I can sample their other offerings. If the other food they sell is as high quality as their green chiles, I’m thinking it must be good.

I wasn’t terribly impressed by this place. I love green chiles, and the food here is decent; tender, a bit salty, a bit hot, and the flavor is there. But it’s not rich, not transportative, and you can get a sense why by checking out their ‘authentic’ prickly pear limeade. It’s poured out of a 1-​gallon plastic jug of concentrated hot-​pink liquid marked ‘prickly pear limeade syrup’. There are lots of places making much smaller bones about authenticity that are not doing this. It’s hard to trust a place when the disconnect between branding and product is so obvious.