Ivivva

As if my lululemon obsession wasn’t bad enough they had to start making clothes for little girls. I first discovered this over a year ago and was bummed that the smallest clothes they made was a 4 for kids. My baby hadn’t started pre-​school quite yet, but at the time I thought she was ready for some lulu. A year later she’s making her way into size 4 clothes and lucky for me there happens to be an Ivivva Remix showroom not far from my parent’s home in Boca Raton, Florida. Don’t worry Chicagoans– they’ve got a showroom for your kiddies too (on Roscoe).
I could have bought my daughter the entire store. She was so excited when I brought it all home and has been asking daily if she can wear her «gym hoodie like mommy.» Like grown-​up Lulu it’s expensive, but she looks so darn cute in it. I’m hoping the kids quality is as good as the grown-​up quality and she’ll get lots of use out of it… well until she moves up to a size 5 next year.
If you happen to wear an adult size 2 or 4 you’re in luck because you could fit in Ivivva’s clothes, which are slightly less expensive than the grown-​up version… and just as cute.
Wondering why they went with the name Ivivva instead of Lululemon for kids? I did and happened to ask. The friendly saleswoman told me that they really want the kids to have their own identity. I’m not sure if I agree with that marketing strategy, but loving everything else about Ivivva.