I Am Pho

It’s mainly thanks to this place that I started discovering and relish Vietnamese cuisine. On my first visit I went for a dish of rice and chicken, good but not excellent; luckily on my second visit I decided to follow the advice of a friend, much more expert than me on Vietnamese food, so I opted for the Phở, a broth with meat and tagliatelle-​shaped rice noodles. I found it super delicious, the beef was very tasty and, above all, I liked the fact that, alongside the soup, you get various herbs, chillies and sauces that you can add to your broth.
Why only three stars then? The service is sometimes not too nice, and they have this annoying habit of adding 10% to the bill of groups of people composed by more than 6 people, but only groups of their choice, as it’s clearly written on the menu (rices are not high though, almost everything costs less than 10£). During my last visit we also had a few issues paying by card. To conclude, the venue is not very warming, I would define it almost aseptic, and the main feature in the furniture is a gigantic pink fake three at the very centre of the room.

Like the name indicates, this place does amazing Phở, and wonton soup too! We didn’t have to wait too long for a table on a Saturday night which was great, and we had a very generous basket of prawn crackers to snack on. Out wonton soups came out quickly though and were massive and delicious! The prices are reasonable and the service was good.

Absolutely love this place. The food is great, staff are always super friendly and the prices are very reasonable. It’s a ‘no-​frills’ sort of place so best for an informal lunch.

This restaurant is tucked away downstairs, so it is easy to miss. The place is pretty cozy with simple decorations like most of the Vietnamese restaurants I’ve been to around the world.
I went there with a group of 4, and we all ordered phở. There was not a good variety of phở which was a bit disappointing. I’m used to being able to select from a list of nearly 20 options, but I Am Phở comes in under a half-​dozen.
I had the rare steak, and the steak came out over-​cooked. I like my rare steak rare… have some pink on it! Instead, it came out tough and brown. The broth is ok but it was not hot enough to properly cook the bean sprouts. One redeeming quality is that the noodles were cooked just right and had a good texture, which I enjoyed. The staff was friendly and fast.
Overall it is alright if I’m craving hot soup during a cold day. It is a pretty good comfort food.

We went here during it’s soft launch period and I must say I was very impressed. The service was ‘work in progress’ but I guess to be expected on soft launch. It was over attentive rather than under though.
The food was fantastic, Vietnamese at it’s best. Our starters were fresh and zingy and then we both followed with the Phở noodle soup. The broth had amazing depth of flavour and a little tip would be to add the birds eye chillies one at time as they were very spicy.
Can’t wait to get back here for more Phở!

I am Phở is a cutesie little Vietnamese restaurant in the heart of China Town. Fairly plain and simple inside, but the food is absolutely cracking.
I had the mixed meat phở which was packed with flavours. I asked for mine slightly spicy, which made it even warmer and enjoyable.
The broth, noodles and meat are served in a bowl and on the side comes a tray of extras. There was a slice of lemon for those who like a little zing, beansprouts for a little crunch and chilis for those who like a little spice.
I absolutely love Vietnamese food and I am Phở is definitely up there in my top restaurants to hit my cravings. Plus this restaurant has extremely reasonable prices. Winner winner!