Early Learning Centre

Unlike amiddletonprice I prefer this branch of the Early Learning Centre now that it has moved in with Mothercare. In the other store the one complaint I had was that the staff were too attentive, I’m not a mother but I work with children and so like to be able to browse without feeling like someone is always peering over my shoulder. In the old ELC I would usually walk in and after about 2 minutes of browsing get fed up and leave, now the staff are on hand if you need them — I’ve always found it very easy to find them when I do need some help, but are not hawkish in their sales.
The shop is still kept clean and tidy, although there is considerably less floor space to push a pram in now that they’ve moved.

This was a really good ELC till it moved to Mothercare. Now it seems really crammed in and I don’t feel comfortable browsing or pulling a pushchair around. The staff in the other shop were really friendly and happy all the time but I didn’t actually see any staff when I was in the Mothercare one the other day. Too little space. I wil be going to MK instead from now on.

This shop is located in Arndale center in Luton inside Mothercare shop. It is recently moved to there.
They have got fantastic toys that help develop vital skills. Their toys also help children get off to the best possible start and tremendous fun too. The specialty of their toys is that they meet all British standards for toy safety.
The store offers free play on certain days when children can come in and play with all toys free of charge.
They have got toys suitable from babies to 6 to 7 year old ones.
The toys are very expensive but if you look out for bargain offers then sometimes they are affordable.
They have also got their own birthday club, so if we register the baby’s name they send out some money off voucher and free gift on birthdays upto 2 years.
The shop is clean and tidy and well organized.