O2

What I particularly hate about mobile phone stores is that as soon as you set foot through the door you are immediately bombarded by sales staff. Not so in this o2 store, when in there recently I felt that I was able to browse at ease without being put under immense pressure to buy. What impressed me further was that when my mother was considering purchasing an iPhone, after listening to her particular needs, the sales man actually recommended a far cheaper alternative (which was definitely the right fit for my mum). When I purchased my iPhone this store was not yet open, however my contract runs out in a few months and I’m already certain that the o2 store in the St Davids centre 2 will be my first port of call.