Rims & Goggles

they promise a lot and deliver little.

Although it’s been a few months since I visited Rims and Goggles, it was important to share what a great experience it was for me.
As I was overdue for new glasses, I went to the top end stores in my area, sent away for try-ons…looking for glasses that I ‘wanted’ to wear and that reflected my style. If I would have purchased any of those that I tried, I would have been just settling, so that I could just get some glasses. So glad that I did not settle.
I asked a friend if she knew of any good eyeglass stores and she mentioned Rims and Goggles. We ended up shopping together. I wanted someone that I trusted to support my choices. But once we got there, I knew that the salesperson (Barbara? It’s been a few months, sorry) was going to guide me in such a way that was in my best interest. She had great style, was very friendly, knowledgeable and patient!
I bought a pair of glasses that I just love and also a pair of prescription sunglasses because I was finally loving my options! I’ve had transition lenses in the past and was ready for some real sunglasses again. Love my selections.
And not that it really matters what other people think, but I can’t tell you how many compliments I get on my glasses! At least 3 times per week. I have never gotten compliments on my glasses.
Rims and Goggles is my ‘go to’ place for glasses from now on.
Oh…and go have a nice lunch at Spruce while you’re in the neighborhood.

Excellent service and excellent choices for kids.

(I have their business card, I’m not sure why)
Probably because they carry ic berlin

a good collection of frames for prescription eyewear or sunglasses

I haven’t purchased glasses here, but I take them in for repair. Priced well and excellent customer service. No sales pressure.

This is my new spot for glasses. I have been with the same Optometrist downtown for the last several years, so I still go there for my check-​ups, but their glasses selection is very limited. I have walked by Rims & Goggles so many times, since I live in the area, and their selection by far, exceeds, most available in other stores.
I went in a week ago to look around, and Barbara was immediately available, offering suggestions and letting me try on different frames. Not to mention, they are pet friendly and she gave my little pup a treat :).
I ordered a pair of glasses (even though I had just ordered a new pair from my other dr’s office, but these were so much cuter!) and got them within the week. I will definitely come here again for another pair of glasses, they have SO many awesome styles to choose from. Yes, they are a little pricer than most, but let’s be honest, glasses are worth investing it.

You know how, when you’re looking for something, you often find it in the very last place you look? I was looking for a very specific style of frame, and I literally visited every eyeglass store in the Bay Area except this one — some more than once — to no avail. Finally, I was in the neighborhood one day and stopped in. Barbara was so honest and courteous; even though they didn’t have exactly what I wanted (cat eyes in a medium green), she knew what would look good with my features and pointed me toward a pair that, while not green, are just perfect. I’m very happy with my purchase, and with the service I received. I enjoyed our interaction; she really knows her job and made the experience fun. Highly recommended!

Shopping for a pair of glasses can be quite a challenge, but not when you walk into Rims and Goggles on Sacramento Street and are helped by Barbara. Her sense of taste and design is miraculous and in the many years that I have purchased glasses from her, she has never gotten it wrong with me. Usually it is the case that the first frame she selects is the perfect one. I honestly don’t think I ever spend more than about 15 minutes trying on various glasses with her guidance. Other eye glasses stores just can’t compete with her keen eye for what will look best!
Karen H.

To find a fantastic shop that caters to the customers needs can’t be better represented than Barbara (the sales woman) at Rims and Goggles on Sacramento St.
She knows every style of glasses that is carried in the store and knows what might suit me. I have bought sunglasses, reading glasses, distance glasses from them and have always been impressed and very pleased with her suggestions.
I have faxed my prescription to the store, after choosing a frame that compliments my face, and within one week they have been ready.
The superb service of professionalism with a smile, the honesty of Barbara’s suggestions, their fashionable and large selection of frames, along with their quick turnaround and competitive pricing keeps me returning and recommending Rims and Goggles.

Please go elsewhere for your eyewear needs. This is the most unprofessional establishment I have done business with in the 33 years I have lived in San Francisco. The salesgirl (Barbara) is rude and difficult to deal with. If there is a problem, it is always the customer’s fault. She is less than honest about the services her business can offer. I left a pair of glasses to be repaired. It was supposed to take 1 week. It took almost 3 weeks. When I got the glasses the left lens was a milky color while the right lens was clear. She told me that was what I ordered. Really? She said they could fix it but it would cost $ 200 – 300 and take several weeks longer. Or I could just buy an entirely new pair of eyeglasses, at her store of course. She told me (inadvertently) that she never checked the glasses when they came back from the lab. She told me she could not reach me by phone yet she had 3 phone numbers to reach me at. There are many places to purchase sylish eyeglasses in San Francisco. I am begging you not to go to the Rims and Goggles on Sacramento Street in Laurel Heights.

The red-​headed lady that works at Rims and Goggles on Sacramento St. is the BEST at adjusting eyeglasses! She definitely has a talent and skill for seeing what’s needed. Thank you, Thank you!

Barbara certainly knows her business and is a pleasure to deal with. Eyewear is such an important part of ones persona that I so appreciate her expertise.
The store is modern and comfortable with an excellent selection of frames.

i’ve come here twice, once a man was here as the optician and he was pretty nice in letting me try on any frame i wanted, but i went today and the red-​hair lady was there.
she was not very willing to let me try on the glasses behind her counter and i think she only let me try two. i feel like she thought i was going to steal. she didnt even offer me any other glasses to try. she told me to go to their downtown store because they had a bigger chanel selection– went downtown, they have less chanel glasses. thanks lady.
AND they dont take ANY kind of insurance… wtf!

I didn’t realize how poor the quality of work was at this branch of Rims & Goggles (in the past, I’ve had great service and selection at the one in Mill Valley) until I used the optometrist service at an opthamology practice at CPMC. The contrast was astonishing! I must have been to Rims & Goggles three times because the Chanel frame I bought there kept popping a lens. I thought maybe the problem was the admittedly fragile design of the lens. But I was concerned enough about Rims’ quality — I also never felt my prescription was quite right, although that could have the fault of my previous opthamologist at UCSF — I decided to just go to the optometrist at CPMC. I told him that I probably couldn’t reuse the Chanel frame since it kept giving problems but he said that would not be a problem. Sure enough — no problem with the old frames. I was also concerned that I got my first pair of progressive lenses at this Rims & Goggles and could not use them because the frame was apparently too small to accomodate the prescription. They put the prescription in a larger frame at no charge but they should have been able to guide me better during the frame selection process. They also suggested no additional protections on my sunglass lens or for computer use on my reading glasses — in other words, they were not informative.

I love Rims & Goggles. Their store near Union Square has a bigger selection and friendly, competent staff, but I usually start at the Sacramento store because I’ve always found Barbara to be so friendly and helpful. A few times when I’ve not been sure about a certain style, Barbara’s advice was balanced and convincing.
Recently, I helped a friend shop for some avante-​guarde frames. Though there are a number of stores with interesting selections, Rims & Goggles remains my all-​time favorite. One of the big turn-​offs in many stores are the high pressure, hoity-​toity sales staff. Of the five different people who have helped me at the two Rims & Goggles locations, they have all been highly knowledgable, helpful and down-​to-​earth.

I never have gotten my glasses anywhere else but Rims and Goggles. They have glasses for any face, any age, and look from the very hip to perfectly conservative. Perscription glasses, sunglasses, and kids glasses are all here.
Yes, this is a pricy place but it’s really abou the customer service. Barbara (the red-​headed lady who’s worked there for the better part of 20 years) knows exactly what fits your face. Usually the first pair of glasses she pulls for you is the one that works out the best.
I usually go for the infinitely customizable T2 line of rimless glasses. Any color, any shape. Get bright colors for a younger look. More neutral tones for a grown-​up feel.
Great place for stylish glasses.