Continental Gems

Eleven years ago, my then friend, now husband, told me about Lily and Continental Gems.
He told me about this highly credible and extremely caring jeweler who provides exceptional customer service, complemented with excellent value for each purchase made.
It is through my husband’s generosity and Lily’s intuitive sense of what is right for each of her clients that I now own a beautiful engagement ring, wedding band, several gold necklaces and, most recently, a spectacular emerald and diamond ring from Continental Gems.
Jewelry is a highly emotional purchase; one where the place and person you buy from can add greatly to the magic of the moment.
Thanks to my husband, Lily, and Lily’s assistant, Margaret, my memories and jewelry box are filled with magical moments.
If you want both beauty and emotional pleasure — I encourage you to spend your time and money with Continental Gems.

My husband purchased my engagement ring and wedding band from Continental Gems in San Francisco. When we learned that a true matching wedding band for my husband was part of the set, I decided to purchase his band there as well. That was almost 12 years ago. My husband and I would always go shopping and finished at the Cheesecake Factory on top on Macys at Union Square. We went inside this jewelry store one day and I just about lost my mind when I saw the ring!!! Lost by mind, because I put my now husband on a journey around all of northern California looking for the perfect ring that my husband thought only existed in my head LOL! I won’t even began to tell you the countless hours I spent alone looking online for my ring. We even started to get quotes for custom making. I am a very particular person, usually what I like or want, is everything but simple. Our wedding set was and still is absolutely beautiful! Our sales person was Lilly. She had an enormous amount of patience with me and answered all of our questions. She gave us pros/​cons on various settings and really did teach us about clarity, occlusions, color etc. She knows diamonds well!
I am writing this review because a few months ago, I banged my hand against something and unknowingly either loosened up or knocked out a diamond that eventually fell out from my wedding band which like my engagement ring, has an invisible setting. I took my ring to a local jeweler near my home (Cre’Me Dela Gem) for repair and a diamond fell out again in less than a month. I called Continental Gems (something I should have done in the first place) and explained what happened including the failed repair. I took my ring back to them after almost 12 years and when my husband and I walked into their new location on Sutter Street, they all smiled and remembered us!!! Lilly did too!!! My ring was ready the same day and is perfect just like the day my husband my husband got it. Continental Gems still has an exquisite selection of jewelry. We will certainly return for diamond earrings I’ve been wanting and will certainly go back in the near future to supersize my center stone!!! I deserve it right??? I’m buttering up my husband now for this shocker!!! LOL. I’m doubling the five stars and giving this jewelery store 10 stars on selection, quality, customer service, repairs and more. Ladies, regardless if you trust your man to buy the right ring own his own or not, send or bring him here!!!
Happy Wife living a Happy Life!!!

I had a very good experience Buying a diamond earring I searched a lot of places And I got the best quality for the best price At Continental Gem I’m very satisfied with my purchase And the salesladies were very nice And not pushy

I was recently shopping for a pair of diamond earrings for my wife’s birthday. A friend referred me to this quaint jewelry store in SF. The owner (Lily) and her staff where very knowledgeable and friendly. Admittedly, I myself did not know much about diamond earrings and Lily took the time to teach me what to look for in earrings with regards to color, occlusions, etc. I was presented with multiple size options and given pros and cons on each pair of earrings that were available to choose from.
Overall, I selected a really nice pair of earrings based on the expertise, knowledge and attention from the owner, which I don’t believe I would have received at another similar jewelry store. In the end the wife was surprised and happy! If you are looking to buy jewelry, I highly recommend Continental Gems in SF.

I saw some beautiful pieces in the window and came inside! Great group of ladies that helped me find my girlfriend an amazing necklace! Highly recommended! A++

I have been a customer of Continental Gems for approximately 24 years. I first came in contact with Lily at Continental Gems when my husband and I were shopping for wedding rings. Not only did I find the perfect ring for my husband and I. We also received the best customer care/​service that I have ever received from a jeweler. All of the staff there are very personable and have your best interest a heart. They truly care about meeting their customers needs. You will also find they have the best prices by far. Over the years I have purchased many beautiful pieces of jewelry from them and they have designed a few stunning rings for me. After 20 years of marriage, I had them design a new wedding ring for me. I’m still receiving compliments on this piece. I’ve referred many people to Continental Gems and everyone has been very happy with the jewelry they have purchased there. If you are looking for a jeweler who cares, delivers quality and has afforable prices, look no further… this is the place to shop. You will not be disappointed.