Broadway Bait Rod & Gun

This place has a really unfriendly vibe to it. Came in looking for a Christmas gift for a family member. As soon as I walked in I got a dirty look, and a «sumpin I can help you with?» from the young bearded guy behind the counter. They didn’t have what I was looking for, but even if they did, I wouldn’t have bought it here. With all the chain stores, I wanted to support an independent business, but this place need to work on their customer service, and general attitude.

Just got 50 red wigglers for my compost box for a little over $ 3. The guy behind the counter was helpful and quick. Thanks!

Fishing has been a big part of my life and Broadway bait has been there with me all the way. Whether it’s a new fishing rod, reel or something as simple as a fishing hook they offer a large variety of fishing equipment as well as guns for the enthusiastic hunter.
Most importantly I found the help extremely knowledgable and friendly. Do not forget to purchase your fishing or hunting license while you are there, I almost did!

I don’t know what these people are talking about. Do you really think a place that sells dead sardines is going to smell like roses? I went there blind, don’t know how to fish, two young guys set me up 2 hrs later I had a 13 lb Striper in boat!

go somewhere else these are the rudest people I’ve ever seen it’s like they don’t want your business

I read a lot of negative comments about the smell. Its a bait shop!!! Being a fishing guide, I absolutely love this place. I send my clients there all the time. If you are going after blue fish on the east coast, this is not the store to go to. There are other places for that. If you wanna fish the waters around Northern California and locally, they have what you need. This shop serves a great purpose. To sell product that is used locally. They have info on the hot bite and will give you advice whether you are buying something or not.
My favorite part of this store is the duck cleaning. Not that i’m lazy, but it is way easier for be to have them pick and clean the birds I shoot. Plus they do a way better job of it!!! Yes, there are some feathers floating around the store. This isn’t a furniture store. There is no carpet on the floor. No special lighting. Its a BAIT AND TACKLE store!!!
I love Broadway Bait and Tackle and will keep on a coming and sending clients.
Tight Lines Guide Service

Can you give a place zero stars? Place smelled really bad. It was probably a result of the three people cleaning ducks behind the counter. When I asked what the smell was, a voice from below the counter said «smell of money». The people who work there are the opposite of friendly.
Go to bass pro.

This place stinks! It’s also overpriced. I will not be back because the last time i went there I was treated like a criminal. I picked up a lure and was walking around with it. I found something better so put the lure back where i found it. When i went to the register the guy is asking me what i did with the lure i had and where did i put it. WTF I hope the new Rocklin Bass Pro puts this place out of business.

First off I love the fact that this is a small business, and our country thrives off such things. Chris Fulster the owner of the company is a good honest hard working man. And I support such admirable peoples business’s over cabela’s or any other big named company out there. The customer service in this store is very friendly and helpful. mike and skyler seem to be the most knowledgable employees working there. You will find anything and everything you need for your fishing/​hunting trip. I have nothing negative to say about this store.

Walked in a rookie. Walked out a seasoned vet. The gentlemen behind the counter answered every question with ease and got me ready for my next fishing trip. They even tied all my hooks on for me and showed me how to properly bait a hook! A great one stop shop and I love supporting local small businesses!

Most definitely the best rod n gun shop I’ve been to. Don’t be fooled by some of the younger guys running the shop, they are very knowledgeable and helped gear me up for one of the most successful striper trips I’ve had. The location is very easy to locate and centrally located near some of my favorite spots on the river. Whether your a seasoned vet or a weekend warrior they will treat you with respect and help get you set up with the gear you need.

small place. the old people who work there seem nice. the young people seem like punks.

I was going fishing I needed bait so I stopped at Broadway bait downtown sac. I pick up 24 ghost shrimp. When I got home I put the bait in my bait cooler I noticed all the bait was smelly, not one bait was alive thanks for nothing.

I have shopped her many times for gifts for my husband. But today… NOT! They don’t even answer their phone at 11 AM. Their loss on a gun sale.
GRRRRRRRRRRRRRRRR

We stopped in to pick up supplies for fishing the Sacramento River. The advice and help we received was outstanding! They have an excellent inventory of fishing supplies and looks like hunting also (we don’t hunt so can’t comment on that). This is probably one of the best bait shops we’ve been to in over six states-​stop by-​you won’t be disappointed.

They also carry BBQ smoking woods — hickory, cherry and apple wood. Totally raises them from a 4 to 5 star establishment.

Friendly helpful staff whom which are hunters & fishermen themselves. I really like this place. Keep up the good work guys!

My boyfriend has been here on several occassions to buy baits and they were treated like criminals. They watched your every move and never asked if they needed help. My bf asked a question regarding the fishing action going around the area and they weren’t answered until after the transaction was completed and he threw the receipt at my bf and walked away. Horrible service!

Rating 2.5 stars.
Broadway Bait Rod & Gun (BBRG) gets all of its stars based on its selection which, for fishing gear, is great. Gun/​hunting inventory is wanting but acceptable given that gun is last in the title. The interior is dark, humid and dank. Unpleasant by normal retail standards but perfectly admissible and even charming in the context of bait and gun store.
Things fall apart on the customer service. The employees are, without exception, at best indifferent and at worst plain rude. On several (4) visits my most pleasant experience began with a gruff, «What do you want?» and ended with the cashier forcefully thrusting the receipt into my hand and immediately walking away in the back. His only words to me being the initial rude inquiry.
I understand the location has a problem with transients and the store can be visited by some less than savory characters (idiots wanting a gat) but I don’t see this as an acceptable excuse to treat customers so poorly! Bottom line unless you’re a regular it doesn’t seem like BBR&G wants to bother with you and based upon the experiences of my father and uncles it’s been that way since the late 50’s-60’s.

If you want to go a huntin’ or a fishin’ then drive your ’58 Chevy pickup over to Broadway Bait & Tackle and load up on all your needs. This place would make Elmer Fudd start singing «Kill the Wabbit! Kill the Wabbit! Kill the Wabbit…»
Guns, knives, hooks, poles, lines, sinkers, spinners, arrows, traps, live bait, eggs, camouflage, hats, jackets, lights, lantern fuel, shells, shot, cartridges, pellets, hatchets, whistles, sights, targets, decoys, waders, boots, everything you could possibly need before headin’ out for a little sport.
After you’ve bagged a few mallards you can even drop ‘em off here for plucking. If you haven’t been in this place you should come check it out.