Frank Subaru

After visiting and meeting with the staff at Frank Subaru, I feel compelled to leave them a 5 star review. They were one of the first dealerships in San Diego to have the 2017 WRX on the lot. Although we already had put down a deposit at another location, we stopped by just to see the vehicle in person. We were greeted by Sonna as soon as we stepped on the lot. She was extremely friendly and was more than happy to show us the car. We decided to see what they were able to offer us since our car was still in transit. I work in the car business so I expected to see ridiculous prices that we could laugh about on the way home, but I was EXTREMELY surprised. The sales manager Fred gave us a very FAIR offer that I would have snatched up if I had not already ordered the vehicle with the options we wanted. In the end, we went with the other dealership since the ordered unit had all the options we wanted and I was getting a good deal for being a former employee at that location, but I had to take the time to thank Fred and Sonna for all their help and honesty. Good folks! We may be back when we’re ready to upgrade. :-)

Okay so I just want to say that after sending my initial letter to Ron and team I received a speedy response in regards to the situation that happened. The gm Michael was on top of communication and after emailing back and forth we were finally able to meet. What a world of difference! I had the best experience with the whole staff!!!
Marcos, okay besides the fact that he was extremely knowledgeable about the model my brother wanted he was super patient with all of our questions and did not rush us at all. He also bares as striking resemblance to Robert Downey Jr. So that was fun then there was Freddy. Man what a little ray of sunshine! Super polite and funny, a great personality and he ran the numbers for us a ridiculous amount of times so my brother was comfortable with all the info. EDITH! What a sweetheart! It turns out she had sold my brother a car ten years ago from another dealership! It was like it was meant to be.
It’s safe to say we had the best time with the staff and not only was it easy and comfortable but it was awesome to see the staff working together seamlessly and having a great time while doing it! We heard them laughing and joking together and it’s easy to see that they are a wonderful work family and are passionate about their brand. Amazing job guys! We will be sure to return for our next car purchase!
–the big sister
This is what I sent after having the most disgusting time at the dealer ship.
Damn I don’t usually b1tch about someone being a misogynistic little
Sob but damn he was just an all around douche bag.
Hello there.
My name is L and I am contacting you in regards to one of your employees. On Wednesday may 18^th I paid a visit to your national city location and had quite possibly the worse experience I’ve ever had trying to purchase a car.
Upon arriving to the lot I was walking through you’re inventory and was with my brother and my little sister (who is a minor).
Foster came out of the office and stood there watching us, I initiated conversation by saying hello in hopes of having him help us purchase a specific model. After I said hi he welcomed me in turn but did not introduce himself or ask if I needed assistance. After ten minutes of my brother being on the phone he hung up and only then did foster introduce himself and shake hands ONLY with my brother. I was slightly insulted and found it very unprofessional since I had been there the entire time waiting to be helped and I clearly am familiar with the entire line since I was naming every model and telling my sister the specs and which one was best suited for her and my brother. I then asked foster where the wrx model was and he pointed to it. Again not the best service. He walked my brother over to it AFTER I had been looking at for ten minutes. After having to listen to a bunch of nonsense that foster was spouting off to my brother and having him not even attempt to address me, my brother asked to test drive it. Foster asked him if he even knew how to drive stick. At this point it’s obvious customer service is not high on his list of priorities. After getting in the car he proceeds to hit 70 in a 35 zone then goes on to speed at 100+mph on the free way with little regard for the safety of the child in the car let alone anyone else’s. When my brother took over he told him to «own the curve» now this was after he drove recklessly and he didn’t really seem to understand how to handle the car himself. Foster then told my brother that he should just try and not have it at over 100mph for more than ten minutes. At this point I said «you mean don’t commit a felony for more than ten minutes?! That’s your advice?» To that he sat silent but clearly annoyed. When we returned I was done with the level of disrespect and rude behavior and called it quits and told my brother we would be going ANY WHERE ELSE. Such a complete disappointment. All in all I am extremely disgusted with what happened yesterday and he’s lucky I didn’t report him to the ncpd for reckless endangerment.
I urge you to hold him accountable for his actions and although I understand that some people may want that «fast and the furious» treatment when driving we are not those people. He could have killed every one in the car and innocent bystanders. Not to mention. It was between 5−6pm and traffic was not light by any means. Also maybe he should think about not playing music littered with profanity in the presence of minors.

Everyone at Frank made the car-​buying process as smooth as possible. I used the Costco program to buy my new Outback, and everyone treated me with the highest level of intelligence, professionalism, courtesy, and humor. A great experience all around. I even had a tiny issue with a little interior storage compartment sticking with my i.d. badge in it, and they walked me through how to open it on the phone, all with complete respect and compassion. I love these folks, and I felt I was treated fairly every step of the way. No creepy «I got worked» feeling at any step of the process. Thank you! I love my new Outback!

I really should have updated my reviews of Frank Subaru’s service department, since some time has passed since my last review. To sum up my feeling for the service I have received over the years in one word, Fantastic. The people at Frank are a pleasure to deal with and go the extra mile.
I still have my 2009 Outback Limited, and all the major service has been done at Frank. The car, like me, is older and has more wear (over 143,000 miles), but is dependable and fun to drive. Apart from tune ups, the crew at Frank replaced a leaky head gasket (covered under the extended warranty I bought), and replaced the catalytic converters. The head gasket took some time because Devon found a crack in the head, and got that replaced without it costing me more. A head job these days is north of $ 2,000, without replacing the head itself. (I paid a $ 100.00 deductible, and that was it.) The catalytic converter replacement happened out of warranty (141,000 miles), but with Frank’s help, Subaru stepped up an covered the replacement. (The whole job including oxygen sensors would have cost me $ 2,000, but again, I only paid the $ 100.00 diagnostic fee.) Oh and while my car was in the shop, they arranged for a free loaner.
All the tech at Frank are great, and whether you deal with John or Anthony, you will be well taken care of. When I am ready to buy a new Subaru, I am going to Frank. If their sales people treat me like the service department, they will probably be paying me to buy one of their cars. LOL

From earliest contact to signing the papers and driving away in my new car, these people were a class act. I was treated with fairness, kindness, and respect, and was able to negotiate an amazing deal. I recommend Jose! What a gentleman. I will be back when it’s time to buy my third Subaru!

Easy work and customer service at Frank Soobaroo. Whenever I need to get parts for my fantastic running 04 STI, I always grab the free water. Get my parts real cheap. Don’t need to drive too far to Kearny Mesa. San Diego traffic is horrible if I’m not on my way in a timely matter, so I prefer to stay local/​south… Thanks Frank Subaru @ Mile of Cars.

I had an excellent experience at Frank Subaru. We negotiated the purchase of the car over the internet so multiple auto dealers were consulted prior to making our decision. Of all the Subaru dealers in San Diego and Orange County, Frank Subaru had the exact car we wanted in addition to offering us the best price. When we got there the car was ready and waiting for us to sign the paperwork. This was done quickly and efficiently by a pleasant and experienced staff. It was the least stressful car buying experience I have ever had. Shouts out to Marco in sales and Edith in finance.
And one last thing… I LOVE my new Forester!

I’ve had my Outback for over 3 years. I’m still very happy that I purchased from Frank Subaru. I live in Poway now but still get my service done in National City. The service department continues to exceed my expectations.

We took Amtrak down from LA to get the exact model and color we had be looking for. Tomas held the vehicle for us on our word. When we arrived there was a sign in the window stating it was reserved for us. Not a bad start.
Our salesman Arturo was very easy going with no pressure to change models, add features, or other up-​charges. We got the car at the price we were promised before leaving LA. And with the special low APR offer. The whole process was quick and painless and we felt comfortable surrounded by friendly people.
By the time we walked out the door the car was clean and ready to go. Arturo walked us through every detail and helped link my wife’s phone to the car.

I purchased my 2016 Crosstrek from here yesterday, and came out a happy camper. They were able to accommodate everything we wanted. Gorge was the salesman who helped us out, and provides great customer service. Great personality and very patient. I would highly recommend going to him for any help. I’m very excited for my car, and since I did my research I know I’ll be able to enjoy this car for a while

My boyfriend and I came to frank Subaru in search of a car, we came to the right at the right time. We asked for ARTURO who was just an amazing car salesman! He showed us around and let us test drive two cars as well, this guy was so friendly and helpful I couldn’t have asked for any better. We got an amazing deal on our Subaru WRX, but they didn’t just stop there, because my boyfriend hasn’t had a car or been driving he didn’t have insurance and you need that to pull the car out. The company paid a months worth of insurance to give us to to browse our options.
If you’re searching not only for an amazing car but excellent salesman I would highly recommend coming to Frank’s Subaru! Arturo and Fred were so helpful I swear we couldn’t stop thanking them. These guys were so patient with us and took there time to really get to know us and our wants, they even stayed past closing time to help us out. If you ever come I would totally recommend ARTURO!!!

We bought our new car from them and we are really happy with our experience. Jose Cortez, our sales guy helped us not only with buying the car but went above and beyond by getting the service dept work on our car on a busy weekend. Mike McGuigan and Edith ensured the actual buying transaction went smooth. Props to both for making the dreaded buying process so simple and straightforward. If you are like us and don’t appreciate pushy sales people this is your go-​to dealer. We would go here again!

Definitely a wonderful and most easy experience ever. After trying out Pacific Honda which end it up being a complete nightmare in which I definitely wouldn’t advise anyone to go there, I end it up going to Frank Subaru. I spoke to finance manager Cheng Saechao, whom was very honest with us from the start.
Mr. Cheng made this experience very easy and wonderful for us and put us in a car of our choice. I definitely recommend anyone shopping for a car to come here and ask for Mr. Cheng. He will make it easy and will definitely put a smile in your face with the process. Thanks again Cheng and we look forward to coming back to you in the future!

Yesterday, I leased a Subaru Impreza from Frank Subaru in National City. From previous car buying/​leasing experiences, I expected to be at the dealership a long time, go back and forth negotiating and go through all else that goes with that roller coaster. From start to finish, it all took a hair longer than 2 hours — and they were very busy. Let me tell you, this was the best car shopping experience I have ever had. I dealt with Sales reps Sonna and Autumn, Mike McGuigan Sales Manager and Jackie at Finance. Great team! They work great with one another. It is very rare to see this level of teamwork in a sales situation.
I had my daughter with me and Sonna was very accommodating to my little one. I actually got to speak to Mike McGuigan while trying to cut a deal — this is rare as the Sales Rep normally brokers these deals. I appreciated the ability to personally plea my case directly to the Sales Manager. Mike came through and gave me the deal I was looking for.
One other important thing I want to point out, from a consumer stand point, Subaru covers gap insurance on their leases. I leased a Toyota 6 months ago and was offered to purchase gap insurance. This speaks volumes of Subaru’s customer service from a very high level in the organization.
With Subaru, and particularly at Frank Subaru in National City, you are not only getting a quality vehicle, you are also getting top notch customer service and an overall pleasant car purchasing experience. If you are shopping for a Subaru, this dealership should be your first stop.

It actually hurts to give this review, but our second car buying experience from Frank’s has been night and day compared to our first buying experience from them.
We bought our first car here in July of 2014 and the way the transaction was handled was great. Our salesman was respectful and talked in an honest manner. It was a great car buying experience and we love our Subaru Impreza Sport Limited.
&& now it goes downhill…
Fast forward to June 2015, and we were given the run around like crazy.
We were pitched around from three different salesmen, the sales manager yelled often and seemed constantly agitated while customers milled about (talk about feeling like you had to walk on eggshells, awkward), our credit was ran incorrectly possibly causing our APR to be higher, the final salesman rushed us out to our new car and says «well you guys know how to work a Subaru, I got to get home. Enjoy the car!»… This was six minutes past 9 pm… Little did we know that our car wasn’t ready and we left without having SiriusXM in the car as promised in the deal.
In all honesty, if we would have had more time to find another car at another Subaru dealership, we would have left. I wish we would have.
It was quite possibly the worst car buying experience ever.

This review is about a friend’s purchase of a new Subaru Outback. To help provide objectivity, he asked me to accompany him through the entire test drive and purchase process, and this review reflects our shared opinions. TLDR: We highly recommend this dealership. BTW, they didn’t solicit this review.
Sales rep Sonna, sales manager Fred, and finance manager Rocky were all easy going, very friendly, not pushy or arrogant. Even as my friend was working them hard for a good deal– which he feels he got. Look– no dealership will be willing to lose money on a sale– they wouldn’t be successful if they did. But this sales team was willing to negotiate, and was very friendly and respectful while doing so. My friend wasn’t rushed or pressured and is extremely happy with his purchase.
Sonna was knowledgeable and did a thorough walk-​around of the Outback prior to the test drive, explaining various features, and after the sale going over the owner’s manual, other features and setting up the Bluetooth phone connection. She took us through the dealership introducing the nice folks in service and parts. Fred wasn’t exactly a pushover for a lower price, but he was friendly, relaxed, and negotiated. Rocky, unlike so many other finance officers, avoided pressuring my friend on upgrades while finalizing the sale (on a cool table-​top touchscreen). Of course, she did offer the various add-​ons such as extended warranties, alarm upgrade, etc. and explaining their benefits, but never applied pressure.
Frank had several Outbacks in stock, and apparently other models too. Before we went to National City we had gone to El Cajon. That dealership had no Outbacks in stock (very difficult to get, according to the salesman), and tried to steer my friend to a Forrester or Mazda CX-​5, even after he told them he was only interested in the Outback. Thumbs down to them.

We drove down from Rancho Penasquitos because we were lied to by Kearny Mesa Subaru… enough about those yahoos and about this AWESOME team at Frank Subaru.
I called and asked if they had a Manual Hyper Blue BRZ. The answer was yes, we have two. So I told the internet sales group lets cut to the chase… I am not going to waste their time or my time… if they will negotiate, then I’ll turn the car around and head south. Jasmine and Rob said sure see you in 30 mins.
We pulled up and Fernando greeted us… I told him I just spoke with Jasmine on the phone and was here to look at the BRZ. We walked around the building and sure enough there was a big sign inside the BRZ that said Hold for Annie. That right there made my heart melt that they took me serious over the phone without even seeing me! That right there was the first sign that Customer Service is their priority.
We were greeted by the rest of the team and said ok lets talk numbers… and Fernando got right down to business. He was so HONEST with us… did not try to upsell us… he LISTENED to us and how we buy a car and keep it for years… provided recommendations and of course those were the things we knew we wanted going in. Once again… Customer Service IS their priority.
Our credit was excellent and he even got us an amazing financing rate… I swear it felt like we pulled up and my husband drove out of the lot with his BRZ in seconds. Of course it was more like 2 hours… but seriously WHAT AN AMAZING TEAM! Did I mention that Customer Service is their priority?
I can’t express how much I love this place… but if you want to hear what happened at Kearny Mesa Subaru… look up the review I wrote for them. You will see how Frank Subaru is a complete polar opposite of that dealership. Frank Subaru is not the stereotype dealership… no slimmy, sleezy liars… just straight HONEST, RESPECTABLE, TRUST WORTHY sales team.
I’ll be recommending them to anyone who wants to buy a Subaru… If your in North County it’s only a 30 minute drive without traffic… SERIOUSLY consider the drive. The sales tax is based off your zip code… it’s worth the drive!

I was greeted right away but the salesman didn’t take me very seriously. I told him what I was looking for but he kept pushing the two cheapest and oldest cars on the lot at me — when I already told him my budget.
I immediately left once the salesman answered the phone in the midst of our conversation and walked away. I felt like I wasn’t taken very seriously as a customer. He was very rude and pushy. I definitely think you should take your business elsewhere if you wanted to get treated with some respect and kindness where you won’t have to deal with some cocky salesman.

I purchased my last car here and decided to come back based on the amazing service and personal touch. Eric was very knowledgeable and patiently helped us make decisions that were right for us!
The whole staff was wonderful, besides getting us a couple of great deals to upgrade our vehicles. I would recommend anyone looking for a new car or service on their Subaru to give Frank Subaru a call!

I was interested in purchasing a WRX 2016 model, and inquired about the car online through their live chat. I got an appointment setup, and received a confirmation phone call to further explain what I was looking for. I set an appointment and visited the dealer.
I worked with Sonna, and I laid down my situation before a test drive or anything. I was in a lease with a 15 Civic Si and was wondering what my options were, and I was just interested and wasn’t really looking to buy.
I test drove a beautiful dark grey WRX with an STI short throw shifter, and it was a blast to drive. They had at least 10 others available which I saw all of them. I really liked the feel of the STS and immediately wanted that over the standard WRX shifter (If you buy the WRX make sure you get the STI STS, it’s only a 400 add on, you’ll most likely end up doing it yourself later so save the hassle and get it with it on).
Fred the sales manager contacted the bank and got me a unicorn deal after I laid down my terms and budget. He really repeated himself three times to make sure I was getting the car at that price… so I ended up driving off with a new 2016 WRX.
Lets just say I was going to put down an additional deposit with my 15 Si trade-​in in a couple of months to buy the WRX after my trip from Australia, but that wasn’t needed. I did see a unicorn fly across the building when the deal got locked in.
I worked with Edith, signed papers, and off I went. It was a pleasure working with Edith, and I was in and out in less than 10 minutes. She was very transparent and real when it came to signing paperwork and explaining everything in detail. Overall the best experience at a dealership, I wouldn’t hesitate to buy another Subaru from them.
Thank you Fred, Sonna, and Edith for your time and patience. I’m loving the car. And I want to thank you Fred especially for hooking it up. I work in IT so if you ever need something done let me know.