MetroWest Subaru

I am honestly quite surprised that the average review rating is only 3 stars. From start to finish, I had a very good car purchasing experience. I started with internet research in order to determine the car options that would meet my needs. After submitting my request for a quote, I was promptly e-​mailed a response with the quote and an invitation for a test drive by Diane. I arranged the time of my choice, but when I was unable to meet at that time due to weather conditions and my own forgetfulness (I was almost at the dealership when I realized that I had forgotten my driver’s license), I was not met with hostility or anger, but rather «please drive safely and let’s arrange for another time». When I finally arrived for my test drive on another day, I was pleasantly and promptly greeted by Jeff Ricard. After reviewing my needs and priorities, Jeff offered his insight on possible alternative options beyond my initial choice. The test drive confirmed that the alternative was a better choice for my needs, rather than the initial, more expensive Subaru.

At this early stage of my car shopping, I was relieved that there were no high pressure sales tactics at Metro West like those employed by previously visited dealerships. Jeff understood that such a purchase required careful consideration and he was extremely accommodating and patient with the numerous questions regarding price, car features, payment terms, etc. When we reached an impasse and it did not appear I would be purchasing, there was no hostility. He simply expressed that Subaru’s are «good, reliable cars», they «sell well in NE», and he «would love to sell me one», but obviously «it had to be right for their business» as «it had to be right for me». I certainly didn’t expect to be getting everything my way, as has been expressed by some previous reviewers, but I did expect that they would want to work with me. That was exactly what Jeff did. Did I get everything that I wanted? No. Did they? I doubt it. It sounds like a successful negotiation. More importantly throughout this negotiation, Jeff was respectful without playing «dealership games». I specified my parameters of purchase (payment terms, trade-​in, features, etc.) and he adhered to them.

The finance manager who completed the transaction was pleasant, polite, patient, and only expressed mild disappointment when I declined the added insurance. After completing this paperwork, the dealership manager met me to thank me for my business before Jeff walked me through a quick and thorough tutorial of the car’s features.
So did I get the red carpet treatment? I’m not sure (as I am not accustomed to the red carpet and have no reference), but it felt pretty great and sincere. I suspect that if respect goes both ways, you’re going to have a wonderful experience here. If you expect to be doted upon like some who are accustomed, you may be disappointed depending on Metro West’s level of business activity.

This leads to my couple of real criticisms, the showroom size and the lack of a receptionist for guidance on busy days. Due to its size, the showroom can feel like a zoo when it’s busy on a Saturday afternoon. I witnessed an elderly walk-​in couple looking confused as they waited for somebody to greet them. Since I was waiting for Jeff to finish with his previous customers, I guided the elderly couple to complete the electronic sign in. Technology is great, but the human touch is recommended in this case even if it is to merely say, «Please sign in using that kiosk machine, and somebody will be with you shortly. Please have a seat here and would you like a cup of coffee/​tea/​water while you wait?» Until they implement my suggestions, I recommend that all future potential customers make an appointment.