Gigi’s Cupcakes of Madison

I recently had the opportunity to try Gigi’s miniature size cupcakes. Someone pointed out that they preferred the mini cupcakes and I agree. The sweet frosting flavor is not as overwhelming in the smaller size. I would recommend the mini cupcakes over the full size cupcakes.

I just had the best cupcake ever! Kentucky Bourbon Pie. Absolutely delicious. Im not usually a frosting fan but this one was really good! And I’d rather have too much that I can take some off than not enough. PS. You should have a two cupcake holder.

Great cupcakes. Got the red velvet, cookie dough, cake batter (or is it birthday cake?) a princess one. A few others I forget. I thought they were great, rich, yummy, nice frosting. What else do you need? Friendly staff helped!

Summary: 2 star for taste, –1 for price. Definitely not worth it. We got an assortment of 6 cupcakes. Not one of them was good — especially for $ 3!
Frosting: Too sweet, not creamy, and despite all the cupcakes claiming to be different flavors, all the frostings tasted the same. Also, like other reviews said, too much frosting… Which would be fine if the frosting tasted good!
Cake: Dry. And again, they all tasted basically the same.
Not going back.

I’m a frosting person so I love that Gigi’s cupcakes comes with a nice little mountain of frosting. I’ve had their wedding cake cupcake — classic vanilla cupcake that is perfectly creamy. This cupcake will never disappoint if you’re worried about trying a new flavor. I have had a lot of different cupcakes from Gigi’s and my favorite was probably their chocolate salted caramel cupcake.
I love coming to Gigi’s. The atmosphere is super fun and it’s a great place to take a break from the day. If you sign up for their rewards program, you get a free cupcake on your birthday!

Delicious cupcakes and so many flavors to choose from! Gigi’s is an adorable shop and the people working there are always really friendly. There are also gluten-​free cupcakes to choose from (and they’re equally as tasty).

Still four stars. We took the kids here after getting shots at the doctor’s office (shots = treats). Of course, mom and I had to get one too. I tried the «Brandy Ol’ Fashioned» cupcake. It looked amazing and was too tempting to pass up. I’m glad I tried it, but it was just okay. I wish I had gone for the «Apple Pie» cupcake (being the season and all). And the «Cookie Dough»? How do I not try THAT one?
I *know* the wedding cake cupcake is off the charts, so I can always go back to that — but their selection is just too gosh-​darn tempting to not venture out. Well played, Gigi!

Really good cupcakes! Long lines but it moves fast. Even late in the day the cake tastes great. I highly recommend the red velvet and wedding cake! It’s a little on pricey side. I think for the size they are at least over priced by .50/​cupcake. Just a heads up.

An absolute must for the cupcake lover! Gigi’s always delivers a great cupcake along with first rate customer service. Visited Gigi’s on ⁹⁄₂₆ and thoroughly enjoyed the S’mores cupcake and an iced coffee. Highly recommend Gigi’s!

I got an email from Gigi’s regarding they had special Banana Split cupcakes for National Banana Split Day! Cool… I thought I’d call in an order of a dozen to bring in to my office. The gal that answered the phone was rude beyond belief. I told her I’d like to order 12 banana split cupcakes for pick-​up… her response… «That’s all I have… you want to buy all my stock?» Mind you this was 11am in the morning on a day they are participating in a nationwide Gigi’s special (kind of… participating that is) I respond «I’d like to bring these back for my office to have a bit of fun with the day»…she said she «needs to count what she has.» Ok… she comes back again that she «just has a dozen and do I really want to buy her stock that there won’t be more left for others.» I responded…“Yes, you are going to sell them to someone, that yes I would like to buy them.” She was literally angry with me for purchasing 12 cupcakes… my thought process was… ok…you own a cupcake business, you are running a special flavor to celebrate a day… wouldn’t you make more than 12 of that flavor?
To continue the call… they needed my credit card info and wanted to write it down. I told them I didn’t them writing my cc number down and that I’d only give them the card number if they weren’t writing it down and if they were running it through as I was on the phone. She said that’s fine she can do that. We continue with the transaction. The call ends, and I realize I have not been given a total that is being charged. So. I call back to get the total. And guess what… they are still working on it and have’t charged my card yet… which of course means that against my request the gal on the phone wrote down my number.
I get to the store to pick-​up my order, and the order looks ok in the store at the quick peek I get. However in transit the tops slide off several of the cupcakes. The box was carried flat and placed on the floor of the car… so there was no sloppy transit going on… seems pretty clear they frosted these while the cupcakes were still warm and there was some melting going on.
I’m really disappointed in my experience. Mainly with the credit card experience and rudeness of the employees. Incredibly bad.

I first was a customer of Gigi’s at the start of the year. I’ve returned every few weeks since.
At the first visit, the worker very sweetly invited us to their upcoming «Frozen» special event when we remarked on all the «Frozen» décor. «Ooh we have this! Ooh we have this too!» We returned for it, waiting out in the cold in a line around the building, reminding ourselves «the cold never bothered me anyway», to meet Elsa, Anna, Olaf, and Kristoff in «Arendelle». To find out the characters were played by Gigi’s employees was like a warm hug. We have even since been served by those staff, and I think it shows the quality of the staff at this location that they’d go to this level to please their customers!
The «Undercover Boss» episode was soon thereafter. At that time I learned Gigi’s is a chain. Having had cupcakes from a few local bakeries before, GIGI’s is the only cupcake I have made it a point to have more of.
I learned about the swirl from the show. Madison’s Gigi’s is 100% spot on with the swirl! And the sweetness of the frosting is just right, as well as the frosting to cake ratio. The cake is moist. Every single cupcake we have had has been perfectly baked. The decorations are totes adorbs. There are themes for holidays. Today they had a «Shark Week» themed cupcake my daughter just had to have regardless of the fact she has never seen that! The cupcake just looked unlike any other ever. Its one fun idea after another from here!
We are regular’s for White Midnight Magic Chocolate Chip & Wedding Cake. You will have PLENTY of choices and will have a challenge to select just one or two!
I can’t think of a thing Gigi’s Madison can do better! 5 stars! Keep up the friendliness, consistency, quality, and engaging themes!
+Wide variety, with six standard selections daily + specials!
+Gluten free versions!
+Cupcake club members earn free cupcakes!
+$ 2 Tuesday!

Got our wedding cake here. When they dropped it off at my reception, half the cake had melted and was droopy. They left. Had
To call and make them come back to «fix it». Still looked aweful. They didn’t decorate the cake the way I had asked. Colors were incorrect.
The cake was dry too.
Oh, and we had talked about adding a «grooms cake» at the consultation but I was very clear that I had decided against it. However, somehow they did one anyways against my wishes, so I had to take it off display and get rid of it.
Honestly when I think of my wedding day, the horrific mess of my cake is one of the first things to come to my mind.

Not the best cupcakes out there, but when that artificial bakery tasting cupcake craving calls, they’ll suffice.
I’ve tried two of their cakes on separate occasions and both were marked by a crazy amount of super sweet frosting and a less than impressive cake.
The Salted Caramel Dark Chocolate cupcake was half cupcake and half frosting, that’s how much frosting they pile onto these guys. While it looked impressive with the contrast of the dark chocolate cake color and lighter chocolate frosting, both components tasted mostly of sugar. Whatever delicate chocolate taste was present was masked by the excessive sweetness that typically lures me away from bakery style cupcakes. The salted caramel component of course added to this sweetness a tad heavily, but the salted aspect was nice.
The other cake I’ve experienced is the Cookie Dough cupcake. I was hoping for a surprise cookie dough filling as I’ve seen done at other bakeries, but not today. This guy consisted of a ‘cookie dough’-like cake with, again, a huge crown of cookie dough frosting. Interspersed throughout the cake were mini chocolate chips, but I was unimpressed with the attempt at echoing cookie dough. The frosting, while certainly on the sweeter side, was tasty. It had hints of a brown sugar taste expected of cookie dough and I enjoyed it.
While far from what I’d call great, the cupcakes at Gigi’s are beautiful and a good option if you’re in need of a quick cupcake fix.

My husband and I stopped here for a cupcake on a Friday afternoon. The place was very clean and adorable inside and the display of cupcakes was amazing so many flavors to choose from! I chose the cookie dough and he chose the chocolate covered strawberry, we were both expecting them to be «stuffed» with either the cookie dough or a strawberry but neither was. The cupcake seemed more like a muffin to me, they were very heavy and loaded with frosting. The frosting was a bit much for both of us very sweet and just a lot I could not finish it. They were good however I think Cupcake A-​Go Go had better cupcakes but Gigi’s was more inviting inside and cleaner.

Oh my gosh. Charmed, delighted, tickled pink. You got me, Gigi’s.
After watching their recent exposé on Undercover Boss, and having been asked to do wedding cakes there this summer with a coworker, I stopped in for the first time the other day, out of curiosity.
I went in skeptical, admittedly, as I work for a local competitor, and came out not. The cupcake I tried was absolutely delicious, the cakes made in house from scratch, and taste like it. Tender, moist, perfectly done with a very fine crumb. The frosting wasn’t quite as good, but it was miles better than another local cupcake purveyor I won’t mention. I stopped in on a Tuesday, and all cupcakes are $ 2 that day, so that was another bonus.
The place could not be cuter, all pink and white. The two girls working at the counter were also adorable, friendly, knowledgeable about their products, and clearly have fun working there. They didn’t mind my annoying humor either, which is always a plus. (When I approached the counter and they said can I help you, I said ‘got any cupcakes?’ They actually giggled.) One of them has hair that is white blonde mixed with chunks of the exact shade of pink used in the store’s décor. Trippy! I felt like I was in Disneyland for moment there.

Seriously, I don’t know how anyone can hate on Gigi’s. It is the best cupcake place I have ever set my taste buds on. Yes, there is A LOT of frosting. If you ask me, that is the best part. You can eat an entire layer of it and still have two layers to eat with your cupcake. (Disclaimer: I am NOT morbidly obese as this review is making me sound, I swear.) And the frostings here are AMAZING. All that I have tried are the best version of that type of frosting I have ever tasted. For those of you who don’t like frosting, I don’t trust you. That’s number one. Two, take some off if you don’t like it. The great thing about Gigi’s is that the cupcakes are also the best too! You could actually enjoy just the cupcake here and be satisfied (if you’re one of those untrustworthy frosting hating types, that is.)
Honestly, my only gripe with Gigi’s is that you can’t build your own cupcake. I don’t even know if that exists, but I would die for one of their chocolate cupcakes with a mountain of buttercream frosting on top. DIE, I TELL YOU. Gigi’s, if you’re listening, I just gave you a killer marketing idea. Go for it. You’re welcome.

Gigi’s gets a «not bad» but not impressed. We had the chocolate Turtle Cupcake. There was as much frosting as there was cake. This a pile up the frosting, tall frosting sort of place. The frosting was the caramel part of the «turtle» — very sweet. Good flavor but so sweet as to overwhelm the cake part of the «turtle».
Cupcakes are $ 3.25 a pop. They aren’t particularly big but the sweetness of our chocolate turtle cupcake frosting made it suitable for sharing. If I had my niece in tow and she was 5 years younger and she pouted, I’d probably give in and go back.
Service was so so. The woman at the counter seemed to have a take our cupcakes or not sort of attitude. If you are going to sell what is advertised as a premium product, offer premium service please.

Feel like indulging? This is the perfect place! Cupcakes with mounds of frosting is all different flavors! I love the Lemon Drop. It’s filled with a creamy lemon filling.
They always have a ton of chocolate options. I usually have to split one with my wfie otherwise I suffer from a major sugar high!

I have been waiting and waiting and waiting for Gigi’s to start offering a gluten free cupcake. And they finally do! Yay!
I have had gluten free cupcakes before from other bakeries, and they have been okay. Some can be pretty dry or way too dense. Let me tell you, Gigi’s has perfected the recipe. I had a Salted Caramel Chocolate cupcake that was out of this world. I even fed it to my boyfriend and he said it’s the first thing he’s tasted that he couldn’t tell was gluten free. So that tells you something.
The chocolate cake was the perfect consistency, and to my happy surprise was filled with caramel in the center. Yum. The caramel frosting was divine, and it had just the right amount of salt in it. I have to say it was so rich that I had to eat it in two halves, but I can also say that I wasn’t disappointed to have another half a cupcake to eat the next day. A+!

We were on a hunt for froyo and failed, so we stumbled upon Gigi’s cupcakes instead. This is a small shop — there are a few places to sit indoors, but you are better off sitting outside or taking your cupcake to go. This place gets packed! There was a line almost out the door on Saturday!
It was $ 3.25 for a cupcake (which I always think is insane, but whatever), and there were plenty of flavors to choose from. I ended up getting the White Hot Chocolate cupcake. The cake was moist, and there was plenty of frosting (they put a TON on), and overall it was tasty. I basically was a chocolate/​vanilla cupcake. I don’t think I would get that one again if I went back, just because it really wasn’t that unique. They did have other flavors that were more unique, like Bananas Foster, so my bad! Next time!