DiGiovanni Beauty Salon

I had a few great experiences with Marco in January 2012. He was nice, calm, polite and really listened and acommodated to what I wanted :-) I first found this salon through the Groupon deal for partial highlights (be aware that the blow-​dry is NOT included) You have to pay extra for that.
They just changed owners there (again) The new guy seems confident in building the place up (including their reputation)… so its best to give it a shot and ignore previous comments because all the staff is new. Having said that, speaking Spanish is a definite plus for communication with them, Lol. I was just there on 1÷29÷13. I was charged $ 50 for root color and $ 28 (vs the usual $ 25) for the blow-​fry…
Good Luck!

I went to this place because of a groupon. I should have realize the moment i called to confirm my OWN appointment that this was not going to be a good experience. When I walked in there were 4 employees just standing around doing nothing. My stylist barely spoke english. I brought pics of what color I wanted for highlights, very dark brown over my black hair. I was mortified when it looked ORANGE! she has the nerve to ask me if I knew what highlights were, she darkened it. She Rushed me and didn’t even dry my hair. I Shouldn’t have even tipped her… But I am still not satisfied with the way they handled this. Pass on this horrible establishment, save your money and your hair! Unfortunately I have to rate this place, wish I can give it a negative rating!

It isn’t bad at all! I bought a GROUPON coupon first and went over the reviews after (not too bright) so I was nervous a tad I have to say… however:
1. people complaining about NOT being able to switch the services for which they got a deal to begin with thru GROUPON or others — please give me a break. GROUPON is pretty clear on their policy and so are the vendors so my response to them would be to just read rather than complain. Fair enough
2. highlight and cut (no blow dry) for $ 35 — it is a very good deal and one should not be complaining about the additional $ 25 they charge for blow dry. Most of the salons charge more. As far as I am concerned, my highlights (done by Jose) were awesome… as an FYI, he might not be a morning person, but since I don’t particularly enjoy talking in the am, I did not care. At the end, my hair matters more
3. I found out they had a $ 99 promo for a botox /​keratin treatment so I booked the keratin one… day 1, have not washed my hair and love it (contrary to past experiences when I looked like a little rat for 72 hours…) awaiting to see now if this last, but to all, give this salon a break. I am a pain in the neck, work in advertising so I tend to critic quite a bit… and I will go back without hesitation… unless something really goes wrong in the next 48 hrs :-)

HORRIBLE HORRIBLE HORRIBLE. STAY AWAY.
I bought a groupon for a keratin treatment… A little after I bought it, I started seeing all these horrible reviews pop up which made me extremely skeptical, but I decided that I should still give them a try… BIG MISTAKE.
In order to use the groupon, I first, I went to their website to book an appointment through their «book an appointment page.» They replied asking if I had a groupon, and once I said that I did, I never heard back from them. A few weeks later, I decided to call… big mistake. The guy that answered said they wouldn’t give me an appointment until after my groupon expired, which is a month from now… as I tried to reason with him, he started getting extremely loud and ended up yelling at me saying he didn’t care about what I had to say or that I wouldn’t be able to use the groupon, that none of it was his fault, and that I should take the appointment a month and a half from now (once the groupon expires) and if I didn’t, it’d simply be my loss… and that’s saying it all in a few words and using mild language. I have NEVER EVER been treated like that by any business, especially a SERVICE business. I tried telling him to go on Unilocal to read the reviews that are being written about the poor service at his salon, and then he got even louder and more rude.
I am completely besides myself at how he treated a potential client… the only good thing that came out of this is that now I am 100% certain and happy about my decision to never set foot in that salon… if that’s how they treat their potential clients, I don’t even want to imagine what happens if something goes wrong and I have a complaint after using their services. HORRIBLE EXPERIENCE WITHOUT EVEN GOING THERE.
I hope whoever is looking on Unilocal for reviews truly sees that these are a warning to STAY AWAY FRO M DIGIOVANNI BEAUTY SALON.

I shoul’ve learned my lesson from the reviews! I originally purchased a Groupon for a Keratin treatment. Upon reading the reviews, I was immediately scared and called the salon. I asked if I could trade for a hair dye service instead, afterall, a hair dye is a LOT cheaper than Keratin. The receptionist told me it was feasible and scheduled an appointment for me. When I called to confirm my appointment and asked for the woman whom I spoke with, I was told she no longer worked there and that they would not honor what she had promised. After begging and pleading with the new, very arrogant, rude and inflexible «owner», he confirmed my appointment. When I arrived, I showed the gentleman a picture of the color I wanted. However, he advised me he could not match the picture and that I would have to deal with whatever he had available! What kind of a salon says this? I colored my hair, the guy did not even blow dry it because he said that was $ 25 extra, and I refused to pay more. After all, a hair color, without trim, cut or blow dry, is no where near the $ 99 value of the coupon!!! I was stunned. When I got home, I dryed it myself, much to my disapproval — the color was NO WHERE near the color I asked for. When I called to ask them to lighten it for me, the «owner» said he did me a favor of honoring my coupon and that it was not his problem or his fault and that he was NOT going to fix it for me. I am appalled! This is NO WAY to run a business, and I can GUARANTEE this «salon» will NOT be in business for long! DONT go here if you dont want to get ripped off!

Update: I went back recently and find that my usual hairstylist was gone, and with a bit of hesitation I decided to try the new guy. I was pleasantly surprised to find myself with a very professional stylist (in atitude and skill) that did a pretty good job. I think this salon is learning from all the negative reviews and are improving their service and personnel.
For ten years I’ve always cut my hair with the same person and had refused to try anyone new all this time. Last week I had a hair emergency that forced me to try this place. I picked it only because it’s very close by to my job and I needed a haircut immediately. I have to say that the experience was pleasant, didn’t have to wait long and the lady that cut my hair did a pretty good job, (not as good as my usual, but good). The proximity to my job is so convenient that I think I would return. The place is clean, newly furnished with a modern look and small. I always feel like prices are high for a haircut, but I guess it’s fair compared to all the other places around it.

I purchased a deal from LivingSocial for Keratin treatment. I was a little bit freaked out because I did things backwards. First, I purchased the deal, and then I thought of doing my due diligence on the place, and much to my dismay I saw the mixed reviews given by Unilocalers. I decided that I was going to give the place a chance, and that the worst that could happen was that I go home and wash the keratin off, if something funky happened.
A. None of the horrible staff mentioned in previews reviews are working there any longer.
B. Janet is the sole survivor of the old staff, whom by the way got good reviews by Unilocalers.
C. I purposely booked an appointment at 9:30 a.m., just to see whether the staff and particularly Janet were going to be there on time. The receptionist and Janet were at the salon on time.
D. The receptionist spoke English, and Janet spoke English, as well. I made sure I didn’t speak Spanish, until I was convinced that they could interact in English, and they both spoke English well enough.
For now I am only giving the salon four stars and that is because it is pretty hard to mess up keratin. Given that my hairdresser of many years was off his game the day he cut my hair, and left me with Pippi Longstocking bangs, I am willing to give Janet a chance to fix the mess, if she does a good job at fixing it, which she told me it was fixable, then I will give the salon a five star based on Janet’s performance.
I cannot comment on the cleanliness of the salon, other than it was clean and organized, but remember, I was their first appointment, so I don’t know how they are at keeping it up, once they are busy.

There is very little positive about this place. There was a shabby parking lot on the side though.
No one is friendly in this salon. The owner was giving highlights to a customer. She greeted me with, «Do you have an appointment?» She did not smile; then, she YELLED for Jose.
Jose did not greet me, introduce himself, nor give me any directions. I asked if the gowns were in the bathroom, and he nodded. There were no hand towels.
Jose was not very good at shampooing my hair. To me, the shampoo is an ultimate relaxing experience, but he was very awkward, twisting my head in very uncomfortable ways.
The cut: Jose just hurried throught the cut without checking if the hair was even – it wasn’t.
The blowout: It felt good. That’s when he introduced himself and asked me what my name was.
I don’t think that these Groupon, Dealtificate, Gilt City deals are worth it. We get stuck with second-​rate workers.

Janet is the best in Coral Gables. I’ve been going to her since the saloon opened and she does amazing styles, color and haircuts. As a woman, you have to really trust a stylist when you are going from one color to another. She has never disappointed with her style or her care for his clients. Patricia is very good too. Great blower!
This salons recently went through a renovation and they have good prices and always working on coupons! I already signed up for a monthly fee to have my hair blow dry every Time I want! Thank you!

Purchased Dealtificate for keratin treatment a year ago and ended up cutting my hair short back in October. When I called the salon to ask whether I could use the certificate for a different service such as color, which we all know is worth half, I was told no. The manager actually made me wait until after the deal expired to «cash in» on the $ 75 I had paid, which they must honor by the terms and conditions.
$ 60 hair color for a root touch up is pricey for a hole in the wall salon like this and should include a blow dry but they charge a whopping $ 25 extra.
Hair color came out okay, although I did notice that some of my gray wasn’t covered when they were drying my hair.
The shampoo lady was splashing water all over my face– By the time she was done, the only make up left on my face was in my T-​zone.
Moving on to the blow dry– she took an hour and 20 minutes to blow-​dry and flat iron my hair. Take a look at my photo– my hair is SHORT! I am still unsure whether I should appreciate her taking the time or accredit this to the fact that she didn’t seem to know what she was doing. In fact, I doubt she is even a licensed technician.
She flat-​ironed the sh*t out of my hair, totally unneccessary, and I had to keep asking her not to make it so poufy. My bangs didn’t look right at all; I ended up wetting and re-​styling my hair the next day.

I was in the month of December and I felt very well cared for, I have much pleasure in the service they gave me, gave me extra change for parking.
thanks Yuruanni

First Experience: Groupon Deal $ 35 for Highlights, Cut, Wash, & Blow-​dry. Not too shabby for a Coral Gables Location! Great Job done by Janet! No complaints; she was absolutely lovely and knows her color mixology very well and can style hair nicely.
Second Experience: Had to attend a Special Event and added Hair Extensions. Everything went all wrong. Janet was on vacation and another lady assisted. First thing I noticed is that no one there knew the «correct» pricing of anything. Numbers were thrown out and they pretty much invented a figure. Totally disorganized, unprofessional, and «unknown» — every business has a price of their services… it is not made up on the spot! Finally, once she finished her job, she quoted me an outrageous amount nearly double of what we had discussed. — Almost $ 300 Dollars! Are they insane!?! Not sure if she has a mental /​memory problem — I basically left. They wouldn’t negotiate the price down. I called the manager the very next day and advised her to correct it — if not, they would lose a customer. She was surprisingly apologetic and really nice. Problem fixed — negotiated price down to $ 125 so I figured I would give them another chance.
Third Experience: Color Roots, added Highlights, Wash & Blow Dry — $ 75 Deal
with Janet — again, super nice, great Job — my hair has grown healthy and strong. Thank you Janet — YOU ROCK!

If I could do 0 stars, I would! I don’t write negative things when I am «angry» however, I feel like we were taken for a ride, & that’s not how you do business. In addition, in the middle of our conversation, the phone «went dead». She called 15 minutes later to tell me her phone battery had died, but I think it’s because I was not backing down on what I had been quoted vs. what they charged. I had been to the salon previously and taken advantage of the $ 35 Groupon special. My stylist was Marlene, and she did a great job. Since I had a good experience, I decided to go back. I called on Thursday to make an appointment with Marlene but was told she was no longer there. Asked if by any chance they were still doing the $ 35 Groupon special, «yes, thru the end of this week». I went ahead and made the appointment for my mom and I with Patricia. My appointment was set for noon; we arrived @ 12:01. Upon arrival, I reiterated, we are here for the $ 35 Groupon special, but my mom decided she did not want to do the highlights so I said, I guess do everything on the special except for that. I needed to do color so I asked how much it was and was quoted $ 50. I decided to use their $ 79 Internet special which was cut, color and blow dry instead of the Groupon special.
My mom was assigned a new stylist because Patricia was running behind. Her stylist did a really good job with the cut/​style. She took her time and did the job right.
20 minutes later, Patricia came over to do a consultation, which took less than 5 minutes because she had a customer in the chair & another one aside from me waiting. I showed her different colors I was interested in and right off the bat she said, we can’t do that because of your hair color. I had gray in the front that had to be covered but the rest of my color was much lighter than my natural hair. I was not asking to go blond; I wanted to go a darker shade of brown with some red in it. This really should not have posed a problem for her. She said, keep looking and I’ll be back. 20 – 30 minutes passed passed and she asked another stylist to show me the book with hair color (that’s what «she» should have done during the consultation and explained what could and could not be done if I chose to do partial highlights as well). I pointed out the color I wanted, Patricia approved it, and stylist #2 was the one who put the color on because Patricia was still running behind. It took almost an hour for my color to process, another 20 minutes with a conditioning treatment, and 2 ½ hours later, I finally sat in Patricia’s chair. During the time I was there, she had taken care of 2 customers and had one sitting at the washing station with highlights in her hair. The last time I was there, Marlene managed to color, highlight, put on the hair treatment, cut and style my hair in less than 2 hours.
The hair color came out fine, but I really wish I would have gone ahead and done the highlights in order to break up the dark color, but I was not willing to spend another hour at the salon. There are problems with the cut. When I got home, I decided to restyle it with the flat iron because it just has no definite shape (it’s just round, no definition). The right side of my hair is longer than the left, she left straggly hairs in the lower part of the cut. After blow drying my hair, she should have gone back in and texturized it but that did not happen because she was running behind (she had 2 more customers plus the one with the highlights in her hair waiting). The salon went into panic mode, so she was asking the other stylists to help with them.
When it came time to pay I said, my mom is getting the Groupon special without the highlights so it’s $ 35. Patricia said, oh we are no longer doing that! I said, when I made the appointment, I was told yes, thru the end of the week, and when we came in, we confirmed the quoted price. She said, you must have misunderstood! WTF? I speak perfect English and Spanish, and I am not a stupid person nor am I making up stuff in order to get out of paying. I said to Patricia, that’s not what I was quoted. She said, the cut is $ 35 and blow dry $ 25 so the total is $ 50!!! My mom even said, that’s now right and not what we were quoted on the phone and here. Patricia would not back down and went ahead and charged the $ 50. The «owner» was not at the salon so we could not speak to her in order to dispute it. In addition, we had now been there for 3 ½ hours and I needed to leave. When the owner called back she said that I misunderstood and that there was confusion both on my part and that of the salon. She kept referencing the $ 35 Internet special but that had absolutely nothing to do with the Groupon special and I said that over and over again. She offered a complimentary «blow dry». Are you kidding me? I want you to return the money to my mom! I really need to go back & get my hair fixed but I worry it will be worse. If anyone knows where Marlene went, pls tell me!

I had a groupon deal for the partial highlights package and was very satisfied. My stylist was Elena and she did a great job. I love my haircut, and highlights, plus the deep conditioning treatment was amazing.
Thank you!

I have been to this salon twice already the first time I went it was because I purchased a great deal from groupon that included partial highlights, a hair cut, a hair treatment and a blow dry. I was attended by dory (she no longer works at this location) her blow dry was sooo awesome. Also for my hair cut I told her that I really just wanted my tips cut because I have long hair she did exactly what I told her to and did it well. My second trip was recently on ¹²⁄₈ I needed to re do my highlights so I looked on their website to see if they had any deals and they DID ! I called Immediately and booked an appointment. I finally got to meet the famous Patricia that everyone keeps talking about and trust me believe the hype. Patricia is an awesome hair dresser and she is very professional being in the medical field I hardly have time for anything but she took me in even after they were closed which was amazing ! My highlights came out exactly how I wanted them to I asked for them to be a tiny bit lighter and that’s how I got them. I think this salon is a hidden gem for me I love it hey maybe they don’t speak Spanish but who does not speak Spanish in Miami? If you want like high class treatment I suggest the biltmore hotel spa or Merrick park spa ! my only suggestion is that they should have wine: p

I too fell victim to this salon using the Groupon. I went in for a style, cut, and partial highlights. I decided i didnt want highlights and asked if i can substitute a dye job instead (which is cheaper than partial highlights). The place is in Coral Gables so you hink to yourself wow this must be good. My hairdresser i believe her name was Paola or Patricia first dyed my hair a very nice dark red. She also managed to do a great job dying my forehead, ears, neck and my shirt collar red. She dyed the hair washign station seat red and said «I’m never going to forget you, you got red all over the chairs (in spanish)». As im waiting for my hair to be cut the woman in front of me grabs her hair and twirls it in a bun on top of her head while the lady was blow drying it. When asked if she liked it she said «Not really» and storms out. I at that point shouldve done the same.
This woman has butchered my hair! worst haircut of my life. I have straight razor cut hair. She snipped away at 3 sections of my hair and left them by my shoulders. Where the rest of my hair ends mid back. It doesnt end there. When I’m about to leave I see i owe $ 70.00 i ask for what and she says for the dye job. i was mortified! I paid it ran out of there and never looked back. Straight form the salon i drove to my grandmothers house to save my hair. I called groupon they refunded the original $ 35 i paid for the groupon but there was nothing i could do about the $ 70.00
DONT GO HERE!

I hate to write bad reviews but this seems to be the common theme with this place. When I walked in the owner was there to greet me, but she left as soon as I was introduced to the lady who would be cutting my hair-.
I too purchased the Groupon and it seems that for the people that came in with this deal, they were given the second-​rate hairdresser. She did not speak a word of English, which is very scary when you have to explain how you want your hair to look. I had to have someone translate to her the entire time. I even had pictures of the exact thing I wanted and she pretty much didn’t agree with what I wanted until I made sure that she understood. She did an okay job of highlighting my hair because I made sure she knew I just wanted the same exact highlights that I had when I walked in. However, I asked her to just cut a few inches from the end to clean up the damaged ends (which had to be translated of course) and when she got to the front of my hair she cut one of my front layers WAY too short, and I witnessed it happen and tried to remain calm. When i asked her to stop and even tried to suggest she just layer both sides now the same length to save the cut, she became super defensive.
Needless to say, the hair cut was over and I left. However, the other hairdresser promised to fix it if I came in the next day which was very nice. It is disappointing that they are having someone who is not well qualified cutting the hair of those who purchased a Groupon, because these are people who could become regular customers. I would have, it is right by my house. Maybe they will figure that out eventually…

What can i say is that I’m pleasantly surprised! I was weary due to too many bad highlight and cut experiences and the looks of the stylist; not fancy or posh looking. My hair is long and blonde. I haven’t found a new stylist (since mine in Broward retired) that can highlight with out botching it.
The bad first: Everyone was behind scheduled. I waited 20 minutes ans so did everyone else, so call ahead of time to see if they’re running late. She had to make a little correction with some toner. The salon is not that clean (hair in the chair and on the baseboards), fancy or organized to my standards. The receptionist doesn’t speak good English, but she was friendly and even made me a vodka cocktail. Sometimes its the tentative stylist that makes the difference though…
Now getting to the good: Patricia my stylist speaks English and I showed her pictures in a magazine. She gave me a new cut, highlighted it, and did an amazing blow out. The other girls hair looked awesome too. They can style there that’s for sure.
My boyfriend LOVES it. I’m going back for a style and blow out. She does makeup and eyelash extensions too. I recommend you try it… and i would even ask if they can honor a first time discount TIP in cash or by check. Parking in the back is free or street parking (coins only).
Worth it for the groupon, ask for what you need, don’t expect and go to Patricia.

Been here several times to ge my hair blowdried and I have always left happy. Both Jeanette and Marlene do a very good job. They know how to manage wavey, processed hair and I always leave with soft bouncy supermodel hair! Happy customer.

I purchased a groupon package for hair cut and partial highlights for this place. When I first entered everyone was very nice, but I observed immediately that only the receptionist spoke english. I spent the entire appointment attempting to communicate what I wanted to my hairdresser. Also, I now have neon red highlights. Not what I wanted at all. I said I wanted red, meaning a normal hue of brownish red. She showed me a hair sample of the red she wanted me to have and I told her it was to bright and not what I wanted. She insisted that because my hair is so dark it wouldn’t be bright and that any other color wouldn’t show up at all. I believed her. Luckily its almost October and I can pass it off as Halloween hair. The haircut was pretty good but super fast and she didn’t give me the layers I asked for. Also, When washing my hair, my neck was very strained because she kept me stretched out over the sink for a good 30 min while she was running around doing things (I’m not sure what because I was staring at the ceiling). Really nice people but not the best experience.