Santa Cruz KIA

Ok just spoke to Jeff at Kia and apparently a drought ordinance has been in effect for the last couple weeks or so making it very difficult for them to wash all the cars. I’m glad they were able to clarify that for me. I can get a discount at a local car wash if I drop his name. He was willing to have my car washed but I’m not that motivated to bring it back. Just going to take it to the local car wash instead and get it detailed. Changing my review to 5 stars.
I had maintenance done on my Sorrento this last week and picked it up today. They did a great job fine tuning my car and getting it back into shape. The pricing was great and Kathy was able to give me a discount since I had a lot if work done at once. My only complaint and reason they are not getting 5 stars is because although I spent $ 1500 they did not bother to pull my car through the wash when it so clearly needed it. Not to mention when it sat in the lot a couple birds crapped on it and they still didn’t see the need to make the exterior look as nice as all the work that got done. Think I’m going to have to call back and insist on a free wash since it came out worse than it came in. I will update when I receive a response about this.

It was a total delight working with Jack Zasowski. From the first time we talked on the phone about how my daughter might purchase a KIA dealership car to her driving away in a new KIA our experience was nothing short of perfect. Not even the slightest pressure, just kind, thoughtful and wise suggestions that helped us make the best choice for our needs. The entire process was quick and efficient. Even James in finance was light, pleasant, kind and informative. Now I’m thinking about trading in my FX45!

We studied the prices on the Kia Sorento on
and had a pretty good idea what the SUV should go for. First week, I didn’t see what I wanted, but all ten Sorentos sold within 6 days. The new batch of 5 Sorentos sold within the next 5 days. I told Ed Harris what I was looking for and within a few days the White Sorento EX was on the lot. This vehicle was a 2012, I got a price at the lower end of Truecar’s estimate. Ed was very generous about letting us test drive. He communicated very well on the pricing. The trade it experience was very good.. They threw in the first three services. I feel I got a good deal considering how fast the Sorentos were leaving the lot. As with any car purchase, study the prices carefully on the Internet.
In contrast, the San Jose dealer didn’t have his cars cleaned and ready to show. The San Jose dealer didn’t know if and where he had the color and model we were looking for. The San Jose dealer’s lot looked like a crowded parking garage.

I traded in a 2011 Kia for a spankin’ new 2013 and have to Unilocal about my experience at Santa Cruz Kia. You have to go talk to Ed, who is the best car salesperson I have dealt with in my not so short, not so long lifetime.
Ed is straight forward, spoke to me like a human being, and was more than happy to sit and negotiate a deal that came out very very close to what I came in asking for.
If you want a new Kia go talk to Ed. If it is Ed’s day off, do yourself an enormous favor and go back when he is working.
Kia has come a long long way baby! The car I bought is refined, was very reasonably priced considering all the options that are standard, and the best part? It was sitting on the lot just waiting for me to take her home.

I rarely write five star reviews on businesses I’ve frequented, but our experience here was one of those occasions. From beginning to end, our questions and concerns were definitively addressed.
My wife and I had been planning to buy a car for some time, and it essentially came down to a Toyota, Honda or Kia.
My wife rented a Kia Rio last year and loved it. Although I initially favored Toyota, after doing some initial online research, and speaking with a few friends familiar with the brand, we decided on a Kia.
Reviews on
gave the Rio good ratings (4.8 out of 5 stars), which helped in the decision making process.
When we initially called, we had asked for a Rio with a light interior, but the exact model we wanted was not available. Our salesman, William Cellano did some searching and called us back right away, saying he had found one for us and that it would be ready in two days — and he kept his word.
That had to be the smoothest transaction I’ve ever seen. From soup to nuts, William handled things like a true pro — and what’s more he never resorted to the usual hard-​sell, high pressure nonsense so prevalent these days.
We’ll definitely be going back.
The only caveat worth mentioning is if you order a light interior, please be aware that the current design has some black colored trim and other components. This seems to be a prevailing design common to other brands of cars in that class as well. Other than that, we’re completely satisfied.