SEO Slammer

Wow, was this a mistake. Last August 18^th, my company hired Kirk to improve our SEO; he was so sure that he could that we payed him $ 1,600 to take on the project. As soon as he started implementing his strategy, our Google Analytics report showed a dip in website traffic. When we brought this to his attention he stated that it takes a few months before his work would start showing up in the results. That made sense so we remained patient. However, 20 weeks after he did his work and collected his fee, our website referrals had dropped from about 15,000 per month to less than 10,000 per month. About six weeks ago we contacted him about this and he said that we need to pay him $ 399 for 3 months of monitoring our Google analytics. Really, you did $ 1600 worth of work and you never monitored the results? Well we may have made a bad decision to hire him but we’re not going to throw good money after bad so we declined. We recently went into the back end of our web site and discovered that he had taken out all of the keywords. That explains the ¹⁄₃ drop in web referrals. I don’t know if this was malfeasance or incompetence but either way, don’t hire this guy; there’s a ton of people that do this kind of work.