Tio Pepe Sign

This sign has presided over Plaza de Pureta del Sol for a very long time, The company’s website has alot of info on the history. But for me it really just help sets the mood for the plaza. with its historic and almost kitschy sign. It can be seen from anywhere in the plaza but my favorite is from across the plaza with the fountains at night, like in the picture I posted.
When I first came to Madrid it was on top of the building that now houses the Apple Store but it got bumped when they renovated the building. After disappearing for a few years it reappeared on top of the hotel where it stands now. I missed it when it was gone and am happy it is back! The plaza wasn’t the same without it, especially at night when the neon really shows up.