Smoochiezz

As a make-​up junkie, this place is like HEAVEN. Nail polishes by the carts, US-​available-​only brands everywhere, cult brands and favourites — all for 20 — 70% cheaper!
Smoochiezz used to only specialize in flash pop-​up stores across the island, but they have since revamped their warehouse at Toh Guan to include a store front area as well. Only one bus that serves the route, 183 from Jurong East bus interchange drops you near ADL Building — be sure to check the stop since the area is quite a maze of industrial buildings!
The store offers 3 main categories of products:
1. Nail polishes (OPI, China Glaze, Essie) available in at least 80% of their full range, priced between $ 8 – 14.
2. Makeup brushes (Coastal Scents, ELF, MAC)
3. Makeup products (eyeshadows, palettes, lipsticks, glosses, powders, foundation, blushes etc.)
My favourite thing about this place is that they offer cult favourites that we often come across on places like Youtube, Facebook and US magazines, but are not available in Singapore. The owners of the store are 3 triplet sisters, with Hazel being in charge — all of whom are as crazy about makeup as I am! They are able to keep up with the latest fads and bring in the products some how to feed us junkies.
As someone who regularly trawls places like Sephora, department stores and even flea markets for good prices, Smoochiezz definitely offers the best value!