SmartPoint Research

I’ve been to this place a few times over the years, as part of focus groups, usually involving alcoholic beverages. The space is shared with offices from the likes of SABMiller and InBev, which one may notice on the way in.
Free parking here is pretty non-​existent, so maybe public transit is a better option. The nearest spots I can think of are along Pacific.
The waiting room has a pretty neat view of the condos across the street.
What’s great is what when waiting, they provide sandwiches, coffee, and tea. So on top of getting paid to talk about whatever, one also gets a nice dinner out of the deal. When the sandwiches are of the panini type, one is in for an extra special treat.
Staff are quite friendly, though obviously their methods are more scientific than conversational. They need to ask the correct logical questions, to elicit useful answers. The groups are held in rooms with suspended microphones, cameras, and a 2-​way mirror. It’s a pretty neat experience. I would recommend trying it at least once.

I attended a focus group here which seemed to be run by a third party company but the receptionists were friendly and efficient and the building was very clean and modern.
I have been to a few focus groups before and they have been run by very bland people in bland environments, doesn’t really get your mind into the mood for discussions.
They had a nice serving of coffee’s, teas and sandwiches (since it was at dinner time) which was more then the usual cookie plate.
The conference room has the typical double sided glass wall so people can watch from the other side and cameras and microphones but it doesn’t feel like an interrogation room or like you are on display.
I would definitely attend more focus groups here if invited.

I currently work for an insurance company in the sales department. I’ve worked with Daniela before she even opened SmartPoint Research. She is a fabulous business woman.
If you need help or any advice with marketing your business allow SmartPoint Research to help you.
A happy customer,
Telly